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Managerial analysis in marketing
Sturdivant, Frederick D.; Stern, Louis W.; Grabner jr., … - 1970
Persistent link: https://www.econbiz.de/10000051813
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Wettbewerbsdynamik und Marketing im Pharmamarkt
Hilleke-Daniel, Klaus - 1989
Persistent link: https://www.econbiz.de/10000759112
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Productivity in marketing
Bucklin, Louis P.; Bucklin, Louis Pierre - 1978
Persistent link: https://www.econbiz.de/10000558998
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Standorte, Nachfrageexternalitäten und Preisankündigungen
Henkel, Joachim - 1997
Persistent link: https://www.econbiz.de/10000629172
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The CIM handbook of strategic marketing
Egan, Colin (contributor) - 1997
Persistent link: https://www.econbiz.de/10000630072
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Explaining competitors' reactions to competitive new products : the role of observables and managerial interpretations
Waarts, Eric; Wierenga, Berend - 1998
Persistent link: https://www.econbiz.de/10000168466
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The environment of marketing behavior : selections from the literature
Holloway, Robert John; Hancock, Robert Spencer - 1964
Persistent link: https://www.econbiz.de/10000674671
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Computer simulation of competitive market response
Amstutz, Arnold E. - 1970 - First paperback edition
Persistent link: https://www.econbiz.de/10000053055
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Dynamik im Marketing : Umfeld, Strategie, Struktur, Kultur
Sabel, Hermann; Weiser, Christoph - 1998 - 2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10000648802
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Consideration sets and competitive marketing
Eliaz, Kfir; Spiegler, Ran - 2009
Persistent link: https://www.econbiz.de/10003886125