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~subject:"Willingness to pay"
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Willingness to pay
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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Hotel revenue management and the Internet : the effect of price presentation strategies on customers' willingness to book
Noone, Breffni M.
;
Mattila, Anna S.
- In:
International journal of hospitality management
28
(
2009
)
2
,
pp. 272-279
Persistent link: https://www.econbiz.de/10003827290
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A tale of two cultures : consumer reactance and willingness to book fenced rates
Song, Myungkeun
;
Noone, Breffni M.
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 707-726
Persistent link: https://www.econbiz.de/10011927122
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