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Festa, Giuseppe
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Festa, Antonio
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Giordano, Alex
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Journal of business research : JBR
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Agribusiness Innovation and Contextual Evolution, Volume I : Strategic, Managerial and Marketing Advancements
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1
International journal of managerial and financial accounting : IJMFA
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ECONIS (ZBW)
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1
The (r)evolution of wine marketing mix : from the 4Ps to the 4Es
Festa, Giuseppe
;
Cuomo, Maria Teresa
;
Metallo, Gerardino
; …
- In:
Journal of business research : JBR
69
(
2016
)
5
,
pp. 1550-1555
Persistent link: https://www.econbiz.de/10011450311
Saved in:
2
Wine tourism as a non-core business strategy for small wineries
Festa, Giuseppe
;
Cuomo, Maria Teresa
;
Foroudi, Pantea
; …
- In:
International journal of managerial and financial …
12
(
2020
)
2
,
pp. 149-164
Persistent link: https://www.econbiz.de/10012284994
Saved in:
3
Exploring consumer insights in wine marketing : an ethnographic research on #winelovers
Cuomo, Maria Teresa
;
Tortora, Debora
;
Festa, Giuseppe
; …
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1082-1090
Persistent link: https://www.econbiz.de/10011627278
Saved in:
4
The service-dominant logic perspective for enhancing the e-commerce of wine : a test/application on the Italian wine sector
Festa, Giuseppe
;
Cuomo, Maria Teresa
;
Metallo, Gerardino
- In:
Journal of business research : JBR
101
(
2019
),
pp. 477-484
Persistent link: https://www.econbiz.de/10012103430
Saved in:
5
Crowdfunding in wine business as financing opportunity for smaller wineries
Festa, Giuseppe
;
Metallo, Gerardino
;
Cuomo, Maria Teresa
; …
- In:
International journal of globalisation and small …
10
(
2019
)
3
,
pp. 278-292
Persistent link: https://www.econbiz.de/10012106499
Saved in:
6
Opportunities and challenges in the contribution of wine routes to wine tourism in Italy : a stakeholders' perspective of development
Festa, Giuseppe
;
Shams, S. M. Riad
;
Metallo, Gerardino
; …
- In:
Tourism management perspectives : TMP
33
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012170483
Saved in:
7
Ethical capital for the Renaissance of disadvantaged territories : the Libera Terra case study in the wine sector
Ciasullo, Maria Vincenza
;
Festa, Giuseppe
- In:
Piccola impresa
(
2014
)
3
,
pp. 39-62
Persistent link: https://www.econbiz.de/10011309841
Saved in:
8
Cooperating for competing : a small Italian wineries' internationalisation strategy case study
Festa, Giuseppe
;
Ciasullo, Maria V.
;
Vrontis, Demetris
; …
- In:
Global business & economics review
19
(
2017
)
5
,
pp. 648-670
Persistent link: https://www.econbiz.de/10011807082
Saved in:
9
Wine and the "spirit" of the territory : the Langhe case as a successful wine tourism destination "system"
Giacosa, Elisa
;
Rossi, Matteo
;
Festa, Giuseppe
; …
- In:
Tourism analysis : an interdisciplinary tourism & …
24
(
2019
)
3
,
pp. 291-304
Persistent link: https://www.econbiz.de/10012157484
Saved in:
10
From wine production/consumption to wine exports/imports : an exploratory analysis of the competitive structure of the wine industry
Festa, Giuseppe
;
Vrontis, Demetris
- In:
Agribusiness Innovation and Contextual Evolution, …
,
(pp. 183-201)
.
2024
Persistent link: https://www.econbiz.de/10014541983
Saved in:
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