Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Wirtschaftspsychologie"
~type_genre:"Handbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Wirtschaftspsychologie
Consumer behaviour
51
Konsumentenverhalten
51
Deutschland
23
Germany
23
Verbraucherverhalten
22
Theorie
19
Theory
19
Brand management
16
Markenführung
16
Markenartikel
14
Markenpolitik
14
Beziehungsmarketing
13
Brand
13
Relationship marketing
13
Marketingmanagement
11
Erfolgsfaktor
10
Success factor
10
Marketing
9
Marketing management
8
EU countries
6
EU-Staaten
6
Psychologie
6
Jugendliche
5
Market research
5
Marktforschung
5
Verbraucher
5
Youth
5
E-commerce
4
Economic psychology
4
Electronic Commerce
4
Kundenmanagement
4
Measurement
4
Messung
4
Einzelhandel
3
Environmental consciousness
3
Gesundheitspolitik
3
Internet marketing
3
Jugend
3
Management
3
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Handbook
Article in journal
42
Aufsatz in Zeitschrift
42
Aufsatzsammlung
18
Collection of articles of several authors
18
Sammelwerk
18
Aufsatz im Buch
16
Book section
16
Hochschulschrift
15
Graue Literatur
12
Non-commercial literature
12
Working Paper
12
Thesis
11
Arbeitspapier
9
Bibliografie enthalten
7
Bibliography included
7
Konferenzschrift
6
Conference proceedings
4
Handbuch
4
Rezension
4
Lehrbuch
3
Collection of articles written by one author
2
Sammlung
2
Textbook
2
Case study
1
Conference paper
1
Country report
1
Dissertation u.a. Prüfungsschriften
1
Fallstudie
1
Fallstudiensammlung
1
Festschrift
1
Guidebook
1
Konferenzbeitrag
1
Länderbericht
1
Mehrbändiges Werk
1
Multi-volume publication
1
Ratgeber
1
Reprint
1
more ...
less ...
Language
All
English
3
German
1
Author
All
Lewis, Alan
2
Earl, Peter E.
1
Kemp, Simon
1
Neumann, Peter
1
Rosenstiel, Lutz von
1
Published in...
All
Cambridge handbooks in psychology
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The Cambridge handbook of psychology and economic behaviour
Lewis, Alan
(
ed.
)
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003688820
Saved in:
2
The Elgar companion to consumer research and economic psychology
Earl, Peter E.
(
contributor
);
Kemp, Simon
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001635062
Saved in:
3
The Cambridge handbook of psychology and economic behaviour
Lewis, Alan
(
ed.
)
-
2018
-
Second edition
Persistent link: https://www.econbiz.de/10011730146
Saved in:
4
Marktpsychologie : ein Handbuch für Studium und Praxis
Rosenstiel, Lutz von
;
Neumann, Peter
-
2002
Personenregister. Zum "
Konsumentenverhalten
" sollte das Standardwerk von W. Kroeber-Riel (ID 12/97) vorhanden sein. (3) (Stefan Rogge) …
Persistent link: https://www.econbiz.de/10014274280
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
