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~subject:"Wissenschaftliche Methode"
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Wissenschaftliche Methode
Scientific method
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International journal of market research : JMRS ; the journal of the Market Research Society
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The nature and scope of marketing research
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ECONIS (ZBW)
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Learning from giants : exploring, classifying and analysing existing knowledge on market research
Nairn, Agnès
;
Berthon, Pierre R.
;
Money, Arthur H.
-
2009
Persistent link: https://www.econbiz.de/10003794767
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2
Essentials of business research methods
Hair, Joseph F.
;
Celsi, Mary Wolfinbarger
;
Money, Arthur H.
-
2011
-
2nd ed.
Persistent link: https://www.econbiz.de/10008938245
Saved in:
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Learning from giants : exploring, classifying and analysing existing knowledge on market research
Nairn, Agnès
;
Berthon, Pierre
;
Money, Arthur
- In:
International journal of market research : JMRS ; the …
49
(
2007
)
2
,
pp. 257-274
Persistent link: https://www.econbiz.de/10003436748
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