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~subject:"Wissenschaftliche Methode"
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Wissenschaftliche Methode
Marktforschung
12,348
Market research
6,907
Empirische Methode
4,149
Empirical method
4,068
Theorie
2,352
Theory
2,315
Deutschland
2,165
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1,844
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1,814
Germany
1,800
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1,292
Data quality
1,191
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1,046
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1,009
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945
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902
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751
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730
Verbraucher
519
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480
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479
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464
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409
Welt
370
Innovation
367
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356
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353
Absatz
339
Bibliometrie
338
Bibliometrics
337
Interview
328
Scientific method
327
Innovationsmanagement
312
Innovation management
297
Marketingtheorie
297
Großbritannien
295
Datenerhebung
294
Messung
294
Marketing theory
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English
260
German
67
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2
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Kuß, Alfred
8
Blau, Francine D.
7
Kahn, Lawrence M.
7
Belk, Russell W.
5
Günther, Martin
5
Vossebein, Ulrich
5
Wildner, Raimund
5
Buber, Renate
4
Daniels, Benjamin
4
Eisend, Martin
4
Bjärkefur, Kristoffer
3
Dul, Jan
3
Fischer, Eileen
3
Hair, Joseph F.
3
Hak, Tony
3
Heidenreich, Sven
3
Klandt, Heinz
3
Lapenta, Francesco
3
Lawson, Alison
3
Longbottom, David
3
MacKenzie, Scott B.
3
Podsakoff, Philip M.
3
Pressman, Steven
3
Raab, Gerhard
3
Sarstedt, Marko
3
Sheth, Jagdish N.
3
Sørensen, Flemming
3
Unger, Alexander
3
Unger, Fritz
3
Woodside, Arch G.
3
Aeberhard, Kurt
2
Agarwal, James
2
Albers, Sönke
2
Andrade, Luiza Cardoso de
2
Baumgartner, Hans
2
Baur, Nina
2
Beckmann, Suzanne C.
2
Behrens, Gerold
2
Boerstler, Courtney N.
2
Bort, Suleika
2
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Edward Elgar Publishing
3
National Bureau of Economic Research
2
Springer Fachmedien Wiesbaden
2
Challenges in Researching the Shadow Economy: A Methods Symposium on Forced Labour <2015, Sheffield>
1
Challenges in Researching the Shadow Economy: A Methods Symposium on Forced Labour <2016, London>
1
De Gruyter Oldenbourg
1
Deutschland / Bundesministerium für Verkehr, Bau und Stadtentwicklung
1
European Productivity Agency
1
Fondazione Raffaele Mattioli per la Storia del Pensiero Economico
1
Gemeinsame Tagung der Fachgruppe Medienökonomie in der Deutschen Gesellschaft für Publizistik- und Kommunikationswissenschaft (DGPuK) und des Netzwerks Medienstrukturen <2015, Zürich>
1
Nomos Verlagsgesellschaft
1
Springer International Publishing
1
Springer Nature Switzerland AG
1
Springer-Verlag GmbH
1
Weltbankgruppe
1
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Qualitative market research : an international journal
17
Qualitative Marktforschung : Konzepte - Methoden - Analysen
15
Organizational research methods : ORM
9
International journal of market research
6
International journal of market research : JMRS ; the journal of the Market Research Society
6
Lehrbuch
6
Journal of business research : JBR
5
Journal of the Academy of Marketing Science
5
SpringerLink / Bücher
5
Journal of macromarketing : examining the interactions among markets, marketing, and society
4
Journal of retailing
3
Legends in marketing
3
The marketing review
3
Transformative consumer research for personal and collective well-being
3
Advances in business marketing and purchasing
2
Asia Pacific journal of marketing and logistics
2
Consumption culture in Europe : insight into the beverage industry
2
De Gruyter Studium
2
ERIM report series research in management
2
Europäische Hochschulschriften / 5
2
Gabler Lehrbuch
2
Handbook of research methods for marketing management
2
Human resource development review
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of production economics
2
Journal of advertising research
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of historical research in marketing
2
Journal of marketing analytics : JMA
2
Journal of marketing management : MM
2
Management information systems : mis quarterly
2
Management revue : socio-economic studies
2
Marketing theory
2
NBER working paper series
2
Psychology & marketing
2
Qualitative research in organizations and management : an international journal
2
SAGE library in marketing
2
Springer eBook Collection
2
Springer eBook Collection / Business and Economics
2
The nature and scope of marketing research
2
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ECONIS (ZBW)
327
EconStor
2
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1
Data quality assurance begins before data collection and never ends : what marketing researchers absolutely need to remember
Moore, Zachary
;
Harrison, Dana E.
;
Hair, Joseph F.
- In:
International journal of market research
63
(
2021
)
6
,
pp. 693-714
Persistent link: https://www.econbiz.de/10012794281
Saved in:
2
Analyse qualitativer Daten mit MAXQDA : Text, Audio und Video
Rädiker, Stefan
;
Kuckartz, Udo
-
2019
Persistent link: https://www.econbiz.de/10014013894
Saved in:
3
"Cargo cult" science in traditional organization and information systems survey research : a case for using nontraditional methods of data collection, including Mechanical Turk and...
Lowry, Paul Benjamin
;
D'Arcy, John
;
Hammer, Bryan
; …
- In:
The journal of strategic information systems : …
25
(
2016
)
3
,
pp. 232-240
Persistent link: https://www.econbiz.de/10011566746
Saved in:
4
Dirty data : the effects of screening respondents who provide low-quality data in survey research
DeSimone, Justin A.
;
Harms, P.D.
- In:
Journal of business and psychology
33
(
2018
)
5
,
pp. 559-577
Persistent link: https://www.econbiz.de/10011937205
Saved in:
5
Marketing research : concepts, practices, and cases
Easwaran, Sunanda
-
2006
Persistent link: https://www.econbiz.de/10003417153
Saved in:
6
Developments in human observation methodologies
Lee, Nick
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003458735
Saved in:
7
A note on the use of survey research firms to enable empirical data collection
Schoenherr, Tobias
;
Ellram, Lisa M.
;
Tate, Wendy L.
- In:
Journal of business logistics : JBL
36
(
2015
)
3
,
pp. 288-300
Persistent link: https://www.econbiz.de/10011482443
Saved in:
8
Learning from data : an empirics-first approach to relevant knowledge generation
Golder, Peter N.
;
Dekimpe, Marnik G.
;
An, Jake T.
; …
- In:
Journal of marketing
87
(
2023
)
3
,
pp. 319-336
Persistent link: https://www.econbiz.de/10014245094
Saved in:
9
Methodenentwicklung in Wirtschaft und Verwaltung
Greiffenberg, Steffen
-
2004
Persistent link: https://www.econbiz.de/10001851096
Saved in:
10
The feasibility and importance of adding measures of actual experience to cross-sectional data collection
Blau, Francine D.
;
Kahn, Lawrence M.
-
2011
Persistent link: https://www.econbiz.de/10009240005
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