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This study examines the interplay of product development strategy, knowledge utilization, and product innovation performance in the context of Chinese subsidiaries of multinational companies. When firms strive to develop highly innovative products (breakthrough focus), the amount of resources...
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Understanding how to effectively integrate knowledge among the subsidiaries of an MNE is one of the most important research areas in global strategy. However, little research has examined the integration challenges in globally disaggregated value-chains in a complex NPD effort involving...
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