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Erfolgspotenzial elektronischer B2B-Marktplätze : Theorie - Empirie - Fallstudien
Rätz, Diana - 2003 - 1. Aufl.
Was versteht man unter elektronischen B2B-Marktplätzen? Was unterscheidet sie von traditionellen Marktplätzen? In welcher Weise lassen sich elektronische B2B-Marktplätze geeignet gruppieren? Welche Bedeutung haben sie für das Strategische Management? Wie können sie langfristig einen Erfolg...
Persistent link: https://www.econbiz.de/10013429923
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Born globals : die schnelle Internationalisierung von High-tech Start-ups
Schmidt-Buchholz, Alexandra - 2001
Persistent link: https://www.econbiz.de/10001617580
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Social media in travel, tourism and hospitality : theory, practice and cases
Sigala, Marianna (ed.); Christou, Evangelos (ed.);  … - 2016
Persistent link: https://www.econbiz.de/10011549519
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Digital transformation in business and society : theory and cases
George, Babu (ed.); Paul, Justin (ed.) - 2020
Persistent link: https://www.econbiz.de/10012107248
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Value proposal co-creation in online community-based idea contests
Kelleher, Carol; Céilleachair, Aonghus Ó.; Helkkula, Anu - In: Innovating in practice : perspectives and experiences, (pp. 291-316). 2017
Persistent link: https://www.econbiz.de/10011570081
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Start-ups and SMEs ; volume 1
2020
Persistent link: https://www.econbiz.de/10012152297
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When corporate partnerships are not awesome : leveraging corporate missteps and activist sentiment in social media
Perera, B. Yasanthi; Cruz, Ryan E.; Albinsson, Pia A.; … - In: The dark side of social media : a consumer psychology …, (pp. 125-146). 2018
Persistent link: https://www.econbiz.de/10011740528
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Global business value innovations : building innovation capabilities for business strategies
Arora, Anshu (ed.); Bacouel-Jentjens, Sabine (ed.);  … - 2018
Persistent link: https://www.econbiz.de/10011822895
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Here Comes Everybody : Fallstudie 350.org
Boese, Daniel - In: Social-Media-Handbuch : Theorien, Methoden, Modelle, (pp. 254-268). 2010
Persistent link: https://www.econbiz.de/10008771870
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Global virtual teams for value creation and project sucess : a case study
Lee-Kelley, Liz; Sankey, Tim - In: International journal of project management : the … 26 (2008) 1, pp. 51-62
Persistent link: https://www.econbiz.de/10003628948