Similar Search Results

Cost and revenue impacts of corporate responsibility : comparisons across sustainability dimensions and product chain stages

Lankoski, Leena - In: Scandinavian journal of management 25 (2009) 1, pp. 57-67

Persistent link: https://www.econbiz.de/10003831600

Sustaining growth and mitigating climate change : are the costs of mitigation underestimated?

Howes, Stephen - In: Responding to climate change : global experiences and …, (pp. 14-38). 2012

Persistent link: https://www.econbiz.de/10009540947

Smart sustainable marketing of the world heritage sites : teaching new tricks to revive old brands

Chhabra, Deepak - In: Handbook of research on sustainable development and …, (pp. 291-310). 2015

Persistent link: https://www.econbiz.de/10011334195

Sustainability in fashion and luxury marketing : results, paradoxes and potentialities

Akrout, Houcine; Guercini, Simone - In: Journal of global fashion marketing : JGfM 13 (2022) 2, pp. 91-100

Persistent link: https://www.econbiz.de/10013270688

The shifting of business activities during the COVID-19 pandemic : does social media marketing matter?

Patma, Tundung Subali; Wardana, Ludi Wishnu; Wibowo, Agus; … - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 12, pp. 283-292

Persistent link: https://www.econbiz.de/10012672024

Digital marketing effects of Clubhouse on crowdfunding in the context of COVID-19

Konhäusner, Peter; Seidentopf, Robert - In: Journal of risk and financial management : JRFM 14 (2021) 8, pp. 1-19

In the marketing mix, promotion is mentioned as using the communication channels available to present and market the product or service at hand. In recent years, social media has risen as an influential marketing communication channel in digital space. Apart from end-to-end direct messengers and...

Persistent link: https://www.econbiz.de/10012626407