Terlutter, Ralf (ed.); Weder, Franzisca (ed.); … - 2017
communication and their relevance for CSR, it addresses innovative topics such as big data, social media, and the convergence of … communication channels, as well as the roles they play in a successfully integrated CSR communication program. Further aspects … of CSR. This handbook is unique in its consistent focus on integrated communication. It is of interest not only for the …
