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Developing global service innovation capabilities : how global manufacturers address the challenges of market heterogeneity

Parida, Vinit; Sjödin, David Rönnberg; Lenka, Sambit; … - In: Research technology management : RTM 58 (2015) 5, pp. 35-44

Persistent link: https://www.econbiz.de/10011391998

Entry mode diversity and closing commercial deals with international customers : the moderating role of advanced servitization

Shleha, Waleed; Vaillant, Yancy; Vendrell-Herrero, Ferran - In: International business review : the official journal of … 32 (2023) 1, pp. 1-10

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Smart Services Summit : Smart Services Creating Sustainability

Meierhofer, Jürg (ed.); West, Shaun (ed.); … - Smart Services Summit <2022, Zürich> - 2023

This book presents up-to-date descriptions of smart services innovations in industry, supported by new scientific approaches. It summarizes the outcomes of the fourth Smart Services Summit, held in Zurich in October 2022, which primarily focused on how smart services can promote sustainability....

Persistent link: https://www.econbiz.de/10014337032

International servitization : theoretical roots, research gaps and implications

Bıçakcıoğlu-Peynirci, Nilay; Morgan, Robert - In: International marketing review 40 (2023) 2, pp. 338-364

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Smart Services Summit : Building Resilience in a Changing World

West, Shaun (ed.); Meierhofer, Jürg (ed.); … - Smart Services Summit <5., 2023, Zürich> - 2024

This book presents up-to-date descriptions of Smart Services Innovations in industry, supported by new scientific approaches. It summarizes the outcomes of the fifth Smart Services Summit, held in Zurich in October 2023, which primarily focused on the ability of Smart Service Systems to support...