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Integrating Holistic Marketing into the Stakeholder Management Approach (Mihaela Herciu and Claudia Ogrean) -- Chapter 23 …
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, stakeholders, business rationalisation and many others. These requirements force business to revise its management model. The time … developed a management model that leads the organisation into the future. …
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and business developments. This book presents ten cases of organizations that have developed a management model that leads …
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