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Two-echelon supply chain coordination with advertising-driven demand under Stackelberg game policy
Noh, Jiseong
;
Kim, Jong Soo
;
Sarkar, Biswajit
- In:
European journal of industrial engineering : EJIE
13
(
2019
)
2
,
pp. 213-244
Persistent link: https://www.econbiz.de/10012049444
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