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Today, the Internet is assumed to be an important channel for services marketing and is leading to profound changes in the way firms interact with consumers. Consumers now have increased access to informational electronic marketplaces and use this information in a sophisticated way to select...
Persistent link: https://www.econbiz.de/10005120958
-shopping. Based on data collected (n = 67) through the soft-laddering approach, six types of motivation are identified, include …
Persistent link: https://www.econbiz.de/10012631349
Persistent link: https://www.econbiz.de/10014250277
-shopping. Based on data collected (n = 67) through the soft-laddering approach, six types of motivation are identified, include …
Persistent link: https://www.econbiz.de/10012657387
phenomena within any organization mostly because of the traditional perspective in which the consumer is believed to be a …
Persistent link: https://www.econbiz.de/10010641508
The aim of this work is to analyze the model of consumer involvement with organic fruits and vegetables. An empirical …. Based on the results obtained, we can affirm that the level of motivation to consume organic fruits and vegetables is …
Persistent link: https://www.econbiz.de/10008530526
products making up the object of the relationship between the producer and consumer, the consumer is place a priori in a …
Persistent link: https://www.econbiz.de/10011288279
Persistent link: https://www.econbiz.de/10011604333
This paper attempts to analyse the level and structure of consumption servicization in Polish households in the years 2000-2015 as well as directions of changes in this regard in the years 2005-2015. In addition, causes, advantages, and disadvantages of the increase in service expenses were...
Persistent link: https://www.econbiz.de/10011984378
The correct understanding of consumers' food labeling knowledge and perceptions is a prerequisite to develop and implement coherent and appropriate food safety policies. One objective of the paper was to discover how often consumers access and use specific food label information. Another...
Persistent link: https://www.econbiz.de/10012004543