Showing 1 - 2 of 2
Persistent link: https://www.econbiz.de/10011316430
The purpose of the paper was to identify approaches to value proposition in online companies and their consequences to firm performance. The paper presents a deconstructivist view on online value proposition. Based on this approach a survey of 150 Polish online firms was conducted. The research...
Persistent link: https://www.econbiz.de/10011266465