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academic interest in art, understanding of auction prices is limited. Price intransparency is exacerbated by contrasting … on price determinants. Eleven in- depth expert interviews (Study 2) clarify how these determinants and other factors that … ambiguities between theory and practice and elucidate the role of marketing for auction prices. The result is a conceptual …
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of setting in market and marketing strategies. Lastly, it takes into account the emergence characteristics of new food …
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The unique and somewhat problematic challenges of marketing fresh fruits and vegetables have received attention from a … variety of perspectives in recent years. The role that price plays for consumer purchases of them is complex, and will depend … for buyer’s attention to price are investigated. The major implication arising from this research is that increased …
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The purpose of this paper is to analyze the marketing performance of wheat farmers in Illinois and Kansas over 1982â …€“2004. The results show that farmer benchmark prices for wheat in Illinois and Kansas fall in the middle third of the price … and Kansas wheat farmers routinely market the bulk of their wheat crop in the bottom portion of the price range. Tests of …
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marketing strategies. Lastly, it takes intoaccount the emergence characteristics of new food buying behaviours. …
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In dem vorliegenden Artikel beschreiben die Autoren eine neue Form derPreisdifferenzierung mit beachtlichem Gewinnsteigerungspotenzial. Bei dieser speziellen Form der Preisdifferenzierung handelt es sich um eine auf die Personenzahl bezogene Rabattierung, bei der analog zur Preisbündelung...
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