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Making market research more effective by using the administrative process
Boyd, Harper W.; Britt, Steuart Henderson - 2009
Persistent link: https://www.econbiz.de/10003794543
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How Weberʹs law ca be applied to marketing
Henderson Britt, Steuart - In: Business horizons 18 (1975) 1, pp. 21-29
Persistent link: https://www.econbiz.de/10003575835
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Die Anwendung sozialwissenschaftlicher Ergebnisse nuf das Marketing : 2. Anzeigenwerbung
Britt, Steuart Henderson - In: Praxis des Marketing : Erschliessung der Märkte von morgen, (pp. 141-151). 1961
Persistent link: https://www.econbiz.de/10003502256
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Psychological principles of the corporate imagery mix : Some of the guesswork can be overcome
Britt, Steuart Henderson - In: Business horizons 14 (1971) 3, pp. 55-59
Persistent link: https://www.econbiz.de/10003502258
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Advertising research in action
Britt, Steuart Henderson - In: Competition in marketing, (pp. 61-74). 1964
Persistent link: https://www.econbiz.de/10001945546
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How advertising can use pschologys̕ rules of learning
Britt, Steuart Henderson - In: Dimensions of consumer behavior, (pp. 43-47). 1965
Persistent link: https://www.econbiz.de/10001945553
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Standardizing marketing for the international market
Britt, Steuart Henderson - In: The Columbia journal of world business : publ. … 9 (1974) 4, pp. 39-45
Persistent link: https://www.econbiz.de/10001945595
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What about consumer behavior and the behavioral sciences?
Britt, Steuart Henderson - In: Marketing management and administrative action, (pp. 129-136). 1968
Persistent link: https://www.econbiz.de/10001945603
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Making marketing research more effective by using the administrative process
Boyd jr., Harper W.; Henderson Britt, Steuart - In: Theories for marketing systems analysis : Selected …, (pp. 126-132). 1967
Persistent link: https://www.econbiz.de/10002026776
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How Weber's law can be applied to marketing
Henderson Britt, Steuart - In: Business Horizons 18 (1975) 1, pp. 21-29
Persistent link: https://www.econbiz.de/10005326623