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1
Bindung von Privatkunden in der Post Merger Integrationsphase : das Beispiel Dresdner
Bank
-Übernahme durch die Commerzbank
Lohmann, Florian
;
Krebs, Carina
- In:
Mergers and acquisitions : M & A ; review ; …
(
2010
)
4
,
pp. 190-196
Persistent link: https://www.econbiz.de/10003953675
Saved in:
2
Vertriebsstärke in Banken und Sparkassen : status quo und Gestaltungsmöglichkeiten
Nirschl, Marco
;
Paul, Verena
- In:
Wertorientierte Vertriebssteuerung in Banken und …
,
(pp. 180-213)
.
2007
Persistent link: https://www.econbiz.de/10003527735
Saved in:
3
Establishing the inter-relationship among the critical success factors of cross-selling
Raitani, Sonika
;
Dubey, Ashish
;
Vyas, Vishal
- In:
Bank parikrama : a journal of banking & finance : …
42
(
2017
)
3/4
,
pp. 66-94
Persistent link: https://www.econbiz.de/10012023622
Saved in:
4
Success factors in a CRM strategy : technology is not all
Cambra-Fierro, Jesús Juan
;
Centeno, Edgar
;
Olavarria, Ana
- In:
Journal of strategic marketing
25
(
2017
)
4
,
pp. 316-333
Persistent link: https://www.econbiz.de/10011871387
Saved in:
5
The effect of client firm's IT capability on IS outsourcing success in Tunisia : the mediating role of relationship quality
Ellouze, Hanène Trabelsi
;
Chaabouni, Jamil
- In:
International journal of business and economics …
8
(
2019
)
4
,
pp. 170-179
Persistent link: https://www.econbiz.de/10012233374
Saved in:
6
Permission-based e-mail marketing websites success : an integrated perspective
Lin, Hsin-Hui
;
Li, Hsien-Ta
;
Wang, Yi-Shun
- In:
Journal of global information management : an official …
23
(
2015
)
2
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011287048
Saved in:
7
Partnerships between businesses and NGOs in the field of corporate social responsibility : a model of success from the perspective of relationship marketing
Barroso-Méndez, Maria Jesús
;
Galera-Casquet, Clementina
; …
- In:
Journal of relationship marketing : innovations & …
13
(
2014
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10010357251
Saved in:
8
Customer success management, customer health, and retention in B2B industries
Hochstein, Bryan W.
;
Voorhees, Clay M.
;
Pratt, Alexander B.
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 912-932
Persistent link: https://www.econbiz.de/10014451313
Saved in:
9
And the winner takes it all? : necessary conditions and entry strategies in winner-take-all market
McGrath, Rita Gunther
- In:
Strategy, innovation, and change : challenges for management
,
(pp. 57-68)
.
2008
Persistent link: https://www.econbiz.de/10003714476
Saved in:
10
Der Situationsansatz als
Erfolgsfaktor
des Mobile Marketing
Link, Jörg
;
Seidl, Franziska
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 51-70)
.
2008
Persistent link: https://www.econbiz.de/10003753386
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