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A new model for competitive warfare and sustained advantage
Barat, Somjit - In: Strategic change : SC ; briefings in entrepreneurial finance 17 (2008) 7/8, pp. 269-280
Persistent link: https://www.econbiz.de/10003805655
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The competitive strategies of ecopreneurs: striving for market leadership by promoting sustainability
Petersen, Holger - In: Making ecopreneurs : developing sustainable entrepreneurship, (pp. 174-187). 2005
This chapter examines the importance and development of competitive advantages amongst ecopreneurial firms, by examing 64 enterprises in Germany, Austria and Switzerland. The chosen enterprises fulfilled two prerequisites: they have made solutions for ecological problems to its core business,...
Persistent link: https://www.econbiz.de/10003179731
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Generic strategic profiling of entrepreneurial SMEs : environmentalism as hygiene factor
Dressler, Marc - In: International entrepreneurship and management journal 19 (2023) 1, pp. 121-150
Persistent link: https://www.econbiz.de/10014227748
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Marketing strategy : an assessment of the state of the field and outlook
Varadarajan, P. Rajan; Jayachandran, Satish - 2009
Persistent link: https://www.econbiz.de/10003837010
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Multi-factor competitive internet strategy evaluation : search expansion, portal synergies
Paxson, Dean A.; Melmane, Arun - In: Journal of modelling in management 4 (2009) 3, pp. 249-273
Persistent link: https://www.econbiz.de/10003920277
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The sandwich strategy : managing new products and services for value creation and value capture
Jain, Dipak - In: Kellogg on marketing, (pp. 161-181). 2010
Persistent link: https://www.econbiz.de/10008664282
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Competition for memory retrieval between private label and national brands
Nenycz-Thiel, Magda; Sharp, Byron; Dawes, John; … - In: Journal of business research : JBR 63 (2010) 11, pp. 1142-1147
Persistent link: https://www.econbiz.de/10008696685
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Wachstum durch Innovation : Chancen und Erfolgsfaktoren
Franceschetti, Alberto - In: Wachstum durch Innovation : Möglichkeiten und Grenzen …, (pp. 29-40). 2007
Persistent link: https://www.econbiz.de/10003594212
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Strategies used to defend pharmaceutical brands from generics
Wilkie, Dean C. H.; Johnson, Lester W.; White, Lesley - In: European journal of marketing : EJM 46 (2012) 9, pp. 1195-1214
Persistent link: https://www.econbiz.de/10009661664
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The impact of strategic consistecy on market share and ROA
Pleshko, Larry P.; Heiens, Richard A.; Peev, Plamen - In: The international journal of bank marketing : IJBM 32 (2014) 3, pp. 176-193
Persistent link: https://www.econbiz.de/10010366746