Narrow search
Showing 1 - 10 of 20,623
Cover Image
The competition between private label and national brand through the signal of Euro-leaf
Schena, Rosamartina; Morrone, Domenico; Russo, Angeloantonio - In: Business strategy and the environment 32 (2023) 8, pp. 6169-6181
Persistent link: https://www.econbiz.de/10014466924
Cover Image
What Can the Price Gap between Branded and Private Label Products Tell Us about Markups?
Barsky, Robert; Bergen, Mark; Dutta, Shantanu; Levy, Daniel - In: Scanner Data and Price Indexes, (pp. 165-288). 2003
In this paper we investigate the size of markups for nationally branded products sold in the U.S. retail grocery industry. Using scanner data from a large Midwestern supermarket chain, we compute several measures of upper and lower bounds on markup ratios for over 230 nationally branded products...
Persistent link: https://www.econbiz.de/10012016411
Cover Image
Store brand introduction, retail competition and manufacturers' coping strategies
Hsiao, Lu; Xiong, Hui - In: Transportation research / E : an international journal 165 (2022), pp. 1-25
Persistent link: https://www.econbiz.de/10013383681
Cover Image
C2M strategies on an e-commerce platform under brand competition
Lyu, Gaoyan; Hu, Huaqing; Zhuang, Guomian; Xi, Chenyang - In: Transportation research / E : an international journal 177 (2023), pp. 1-24
Persistent link: https://www.econbiz.de/10014419309
Cover Image
Private labels ain't bona fide! : perceived authenticity and willingness to pay a price premium for national brands over private labels
Kadirov, Djavlonbek - In: Journal of marketing management : MM 31 (2015) 17/18, pp. 1773-1798
Persistent link: https://www.econbiz.de/10011406191
Cover Image
Store brand vs. national brand prices : willingness to pay ≠ willingness to accept
Boyle, Peter J.; Lathrop, E. Scott; Kim, Hyoshin - In: Journal of global scholars of marketing science : … 31 (2021) 4, pp. 563-579
Persistent link: https://www.econbiz.de/10012622608
Cover Image
Households under economic change : how micro- and macroeconomic conditions shape grocery shopping behavior
Scholdra, Thomas P.; Wichmann, Julian R. K.; … - In: Journal of marketing 86 (2022) 4, pp. 95-117
Persistent link: https://www.econbiz.de/10013258879
Cover Image
How individual value structures shape smart shopping experience and brand choices : an international perspective
Gómez-Suárez, Mónica; Quiñones, Myriam; Yagüe … - In: European journal of international management : EJIM 13 (2019) 4, pp. 515-532
Persistent link: https://www.econbiz.de/10012065239
Cover Image
Energy price shocks and milk price adjustments
Li, Xun; Lopez, Rigoberto A.; Wang, Rui - In: Applied economics letters 25 (2018) 4, pp. 268-271
Persistent link: https://www.econbiz.de/10011854452
Cover Image
Private label positioning and product line
Caprice, Stéphane - In: Frontiers of economics in China : selected publications … 12 (2017) 3, pp. 480-513
Persistent link: https://www.econbiz.de/10011773699