Cosma, Smaranda; Fleșeriu, Cristina; Bota, Marius - In: Amfiteatru Economic Journal 16 (2014) Special No. 8, pp. 1352-1365
The European hotel industry is dominated by small companies that own and operate a hotel. The rest of the market … contains hotel chains. Most of the international hotel chains realized the potential of the market and that is why they intend … to increase the number of hotels opened in Romania, but for the moment, only 3.5% belong to international hotel chains …