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Vertical differentiation with variety-seeking consumers
Zeithammer, Robert; Thomadsen, Raphael - In: Management science : journal of the Institute for … 59 (2013) 2, pp. 390-401
Persistent link: https://www.econbiz.de/10009713871
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A reflection on analytical work in marketing : three points of consensus
Thomadsen, Raphael; Zeithammer, Robert; Iyer, Ganesh; … - In: Marketing letters : a journal of research in marketing 23 (2012) 2, pp. 381-389
Persistent link: https://www.econbiz.de/10009565424
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Vertical Differentiation with Variety-Seeking Consumers
Zeithammer, Robert; Thomadsen, Raphael - In: Management Science 59 (2013) 2, pp. 390-401
We analyze price and quality competition in a vertically differentiated duopoly in which consumers have a preference for variety. The preference for variety is a consequence of diminishing marginal utility for repeated experiences with the same product. We find consumer variety seeking can...
Persistent link: https://www.econbiz.de/10010990592
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A reflection on analytical work in marketing: Three points of consensus
Thomadsen, Raphael; Zeithammer, Robert; Iyer, Ganesh; … - In: Marketing Letters 23 (2012) 2, pp. 381-389
Persistent link: https://www.econbiz.de/10010867884
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Vertical Differentiation with Variety-Seeking Consumers
Zeithammer, Robert; Thomadsen, Raphael - In: Management science : journal of the Institute for … 59 (2013) 2, pp. 390-401
Persistent link: https://www.econbiz.de/10010073687
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The impact of a supreme court decision on the preferences of Americans regarding abortion policy
Thomadsen, Raphael; Zeithammer, Robert; Yao, Song - In: Management science : journal of the Institute for … 69 (2023) 9, pp. 5405-5417
Persistent link: https://www.econbiz.de/10014392929
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Rejoinder : causes and implications of some bidders not conforming to the sealed-bid abstraction
Zeithammer, Robert; Adams, Christopher P. - In: Marketing science : the marketing journal of the … 29 (2010) 6, pp. 998-1000
Persistent link: https://www.econbiz.de/10008821808
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The effect of ownership structure on prices in geographically differentiated industries
Thomadsen, Raphael - In: The Rand journal of economics 36 (2005) 4, pp. 908-929
Persistent link: https://www.econbiz.de/10003323638
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Seeking an expanding competitor : how product line expansion can increase all firms' profits
Thomadsen, Raphael - In: Journal of marketing research : JMR 49 (2012) 3, pp. 349-360
Persistent link: https://www.econbiz.de/10009563652
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Commitment in sequential auctioning : advance listings and threshold prices
Zeithammer, Robert - In: Economic theory : official journal of the Society for … 38 (2009) 1, pp. 187-216
Persistent link: https://www.econbiz.de/10003778094