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Direct to the consumer promotion of prescription drugs : a review of the literature and the New Zealand experience
Eagle, Lynne C.
-
2001
Persistent link: https://www.econbiz.de/10001550898
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2
Direct to the consumer promotion of prescription drugs : challenging doctor-patient relationships?
Eagle, Lynne C.
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2001
Persistent link: https://www.econbiz.de/10001674897
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3
The games marketers play : perspectives on marketing communication, self-regulation and game theory
Schumacher, Christoph
;
Bulmer, Sandy
;
Eagle, Lynne C.
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2005
Persistent link: https://www.econbiz.de/10003332093
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4
The relationship between demographic factors and parents? : perceptions of nutrition, physical activity and obesity ; implications for public policy & marketing communications
Hawkins, Jacinta
;
Arin, Kerim Peren
;
Rose, Lawrence Craig
; …
-
2008
Persistent link: https://www.econbiz.de/10003792323
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5
A comparative analysis of the development of integrated marketing communications in New Zealand and the United Kingdom
Eagle, Lynne C.
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003792325
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6
School-based health communication : exploring the home-school partnership
Hawkins, Jacinta
;
Bulmer, Sandy
;
Rose, Lawrence Craig
; …
-
2006
Persistent link: https://www.econbiz.de/10003582843
Saved in:
7
Marketing communications
Eagle, Lynne C.
;
Dahl, Stephan
;
Czarnecka, Barbara
; …
-
2015
Persistent link: https://www.econbiz.de/10010400067
Saved in:
8
Social marketing
Eagle, Lynne C.
;
Dahl, Stephan
;
Hill, Susie
;
Bird, Sara
; …
-
2013
-
1. publ.
Persistent link: https://www.econbiz.de/10009683956
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9
Cross-cultural comparison of food in the children's media environment in New Zealand and Japan
Hawkins, Jacinta
;
Eagle, Lynne C.
;
Bulmer, Sandy
-
2004
Persistent link: https://www.econbiz.de/10002084558
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10
Product withdrawal pandemonium : marketing communication implications from the Pan Pharmaceuticals product withdrawals
Eagle, Lynne C.
;
Hawkins, Jacinta
;
Kitchen, Philip J.
; …
-
2004
Persistent link: https://www.econbiz.de/10002084600
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