The electronic commerce, known as “E-commerce”, has been boosted rapidly in recent years, and makes it possible to record all information such as price, location, customer’s review, search history, discount options, competitor’s price, and so on. Accessing to such rich source of data,...

This paper examines factors that influence the propensity of a firm to take up external business support using random effects nominal probit regression analysis to capture sector heterogeneity. The results suggest a strong positive association between the orientation of the firm towards growth...