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examines consumer perceptions of CSR from a more holistic perspective of sustainability, utilizing the recently developed …
Persistent link: https://www.econbiz.de/10009467745
As financial institutions approach sustainability in new ways, this report, prepared as a master'sproject for the …
Persistent link: https://www.econbiz.de/10009477254
The social responsibility of businesses has developed into a highly debated issue in recent years.Especially in agribusiness, recent scandals as well as information asymmetries concerning food production have ledto high external pressure on firms from the wider public. Being confronted with a...
Persistent link: https://www.econbiz.de/10009445971
sustainability: that of the well being of fashion industry workers in Australia and New Zealand (people). This collection formed the …This exhibition engages with one of the key issues facing the fashion textiles industry in terms of future … involved in making fashion garments. Although the focus of this research appears to centre on people and profit, this kind of …
Persistent link: https://www.econbiz.de/10009438058
Die vorliegende Arbeit ist aufgrund der Beobachtung von wiederkehrenden Phänomenen in der Markenführungspraxis entstanden. Es konnte beobachtet werden, dass trotz einer vorhandenen strategischen Markenführung, eines Markenperformance Measurement und weiteren Instrumenten umfassende...
Persistent link: https://www.econbiz.de/10009468262
Persistent link: https://www.econbiz.de/10009635818
Scholars have paid considerable attention to studying the relationship between corporate social
Persistent link: https://www.econbiz.de/10009434934
In the last 15 years, the trend of NGOs working in cooperation with business has developed considerably. The global community – including leaders of international governmental institutions and of the non-profit sector as well as some business leaders – has recognized the importance of...
Persistent link: https://www.econbiz.de/10009438516
Despite the increasing interest in corporate social responsibility (CSR) marketing practices, the role of CSR has little been explored in the area of hospitality marketing. The main purpose of the study was to propose and assess a theoretical model on the effects of hotels’ CSR and corporate...
Persistent link: https://www.econbiz.de/10009467828
Abstract In-house food service brands operating on college campuses struggle to build brand image without consumer awareness. Corporate Social Responsibility (CSR) activities may enhance brand image, for the customers, employees and stakeholders (Lee and Heo, 2009). Brown and Dacin (1997)...
Persistent link: https://www.econbiz.de/10009467919