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Demand for pharmaceutical drugs: a choice modelling experiment
Merino Castelló, Anna (contributor) - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001939834
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Investigation of the stochastic utility maximization process of consumer brand choice by semiparametric modeling
Abe, Makoto; Boztuğ, Yasemin; Hildebrandt, Lutz - 2000
Persistent link: https://www.econbiz.de/10001546575
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Do consumers really know of the price is right? : Direct measures of reference price and their implications for retailling
Vanhuele, Marc; Drèze, Xavier - 2000
Persistent link: https://www.econbiz.de/10001553202
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Brands, information, and loyalty
Anand, Bharat N.; Shachar, Ron - 2000
Persistent link: https://www.econbiz.de/10001491415
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Consumer response to the preferred brand out-of-stock situation
Verbeke, Willem J. M. I.; Farris, Paul W.; Thurik, … - 1995
Persistent link: https://www.econbiz.de/10000919004
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Analyzing purchase incidence and brand choice by hazard models
Hruschka, Harald - 1996
Persistent link: https://www.econbiz.de/10000943582
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Visual attention during brand choice : the impact of time pressure and task motivation
Pieters, Rik; Warlop, Luk - 1998
Persistent link: https://www.econbiz.de/10000990869
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An empirical study on Chinese-Finnish buying behaviour of international brands
Pietilä, Ulla; Puustelli, Markku - 1997
Persistent link: https://www.econbiz.de/10000996027
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Nicht- und semiparametrische Markenwahlmodelle im Marketing
Boztuğ, Yasemin; Hildebrandt, Lutz - 1998
Persistent link: https://www.econbiz.de/10000998088