method to study merger effects on firm entry and product variety in the retail craft beer market in California. We simulate … an acquisition of multiple craft breweries by a large brewery and find that the acquisition would induce firm entry and …

exploit the 2008 merger of Miller and Coors in the U.S. brewing industry to examine how changes in local concentration affect … firms' advertising behavior. Well-established regional preferences over beer brands, and the sharp increase in concentration … from the merger, make this an excellent setting to analyze this question. We find a significant positive effect of local …

We study the pass-through of indirect taxes on beer prices in the European Union (EU). Exploiting the variation of … value added tax rates, beer excise tax rates, and beer prices in a panel of monthly data from 1996 to 2016 of all current 28 … EU member states, we estimate the tax pass-through of specific beer excise taxes and ad valorem value added taxes (VAT …