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The fashion industry is considered one of the most relevant industries worldwide. At the same time, however, it is repeatedly accused of irresponsible behavior toward the environment and society. For fashion brands who identify Generation Z as an attractive customer target group, the increasing...
Persistent link: https://www.econbiz.de/10014420290
in management education. Against this background, there is a need for interdisciplinary learning between business …) business ethics to management analysis and education. As a first step, the paper argues that business ethics theory needs to … ethics can be easily incorporated into conventional management education. The paper concludes with a proposal for …
Persistent link: https://www.econbiz.de/10011758063
characterized by high clarity from management. We document that firms exhibiting both high purpose and clarity have systematically … is driven by the perceptions of middle management and professional staff rather than senior executives, hourly or …
Persistent link: https://www.econbiz.de/10011873386
Can better firm ESG policies be attributed to a CEO’s style? We find that firms led by CEOs with not-for-profit sector work experience (socially engaged CEOs) possess better ESG ratings and superior real ESG outcomes. They receive higher satisfaction ratings from their employees, develop more...
Persistent link: https://www.econbiz.de/10014244703
Artificial intelligence is at the heart of current debates related to ethical, social and political issues of technological innovation. This briefing refocuses attention from the technoethical challenges of AI to artificial decision-making (ADM) and the questions related to delegating human...
Persistent link: https://www.econbiz.de/10012004479
management. The Federal Government, the Länder and the municipalities are thus obliged to strive for actual equality between … women and men in their budget management. This paper contains two articles that deal with the implementation of gender … equality objectives within the framework of outcome-oriented budget management. On the one hand, it describes the process of …
Persistent link: https://www.econbiz.de/10012004616
factor means are estimated taking into account perceived quality, various brand associations, loyalty and overall brand …
Persistent link: https://www.econbiz.de/10009632242
To evaluate how occurring critical incidents change customer perceptions of brand personality, this study measures the impact on the basis of an online experiment. For this purpose, 1,132 usable responses are gathered considering the smartphone brands of Apple and Nokia as well as different...
Persistent link: https://www.econbiz.de/10009634305
Good corporate reputation is seen as one of the most valuable assets. It is believed to cause a multitude of favorable impacts within different stakeholder groups. As a consequence, a multitude of studies analyzed the relationship between corporate reputation and financial performance. However,...
Persistent link: https://www.econbiz.de/10009349184
Although the level of power held by the marketing department can determine key organizational outcomes, including firm performance, this power often is modest and, in many firms, diminishing. To address this apparent disconnect, the authors propose that the board of directors is a critical but...
Persistent link: https://www.econbiz.de/10012250080