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Interessenvertretung in globalen Wertschöpfungsnetzwerken - Theoretische Perspektiven und empirische Befunde
Lohmeyer, Nora; Sydow, Jörg - In: Industrielle Beziehungen 28 (2021) 2, pp. 103-119
Globale Wertschöpfungsnetzwerke haben als Organisationsform ökonomischer Aktivitäten in den letzten Jahrzehnten deutlich an Bedeutung gewonnen. Zurückgeblieben ist demgegenüber trotz der massiven Betroffenheit vieler Interessengruppen - nicht nur, aber besonders der Beschäftigten -...
Persistent link: https://www.econbiz.de/10014438710
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Displays in food retailing: An evaluation from a sales perspective
Diederichs, Lorenz; Göbl, Martin - In: Journal of Applied Leadership and Management 6 (2018), pp. 47-65
Purpose: Marketing literature has previously and repeatedly outlined the positive sales effects of displays in food …
Persistent link: https://www.econbiz.de/10012031336
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Audit of museum marketing communication in the modern management context
Kupec, Václav; Lukáč, Michal; Štarchoň, Peter; … - In: International Journal of Financial Studies 8 (2020) 3, pp. 1-13
Marketing communication is a concise part of modern museum management. Museums operate in a competitive environment …, international trends, and visitor preferences have an influence on marketing communication. Museum management must devote expert … international EU 27 sample of museum visitors. These conclusions allow museum management to build their marketing communication on …
Persistent link: https://www.econbiz.de/10013200286
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Comparative Studies of National Business Cultures in the Countries of Central and Eastern Europe: the Basics for Improving International Entrepreneurship in Poland and Ukraine
Glinkowska-Krauze, Beata; Chebotarov, Iegor; … - In: Comparative Economic Research. Central and Eastern Europe 23 (2020) 1, pp. 7-18
-cultural management, cross-cultural communications, and cross-cultural marketing, including their methodological and practical aspects …
Persistent link: https://www.econbiz.de/10013204621
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Review papers for journal of risk and financial management (JRFM)
McAleer, Michael - In: Journal of Risk and Financial Management 13 (2020) 8, pp. 1-18
, finance, marketing, management and psychology, factors, outcome, and the solutions of supply chain finance, with a review and … Financial Management (JRFM). The topics covered include the rising complexity of bank regulatory capital requirements from …
Persistent link: https://www.econbiz.de/10012611387
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Life cycle assessment in management of socially responsible enterprise
Tkaczyk, Stanisław; Kuzincow, Joanna; Ganczewski, Grzegorz - In: Foundations of Management 6 (2014) 3, pp. 71-82
Persistent link: https://www.econbiz.de/10011923113
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Cultures Within National Cultures: International Marketing Within the Domestic Marketing Environment
Tantawy, Rasha Y; George, Babu P - In: Economic Review: Journal of Economics and Business 14 (2016) 1, pp. 26-34
experience similar environmental conditions that were once exclusive to their international marketing counterparts. It would be … change; globalization, technology, media, mobility, and demographics. …
Persistent link: https://www.econbiz.de/10011985109
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Sustainability through directed change in the visionary university: From predicting to producing the future
Curaj, Adrian; Păunică, Mihai; Popa, Andreea; Holeab, … - In: Amfiteatru Economic Journal 22 (2020) 55, pp. 905-919
The sustainability of a university can be questioned from the perspective of three functional goals, henceforth setting the analytical framework: (i) the development of suited knowledge (dynamic and evolving, mirroring the complexity of the socioeconomic environment, definitely internationalised...
Persistent link: https://www.econbiz.de/10014462016
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Health services and patient satisfaction in IRAN during the COVID-19 pandemic: A methodology based on analytic hierarchy process and artificial neural network
Khansari, Seyed Mohammad; Arbabi, Farzin; Jamshidi, Mir … - In: Journal of Risk and Financial Management 15 (2022) 7, pp. 1-18
The aim of this study is to identify and classify the most important factors affecting patient satisfaction in the COVID-19 pandemic crisis considering economic effects. This is an analytical study using the analytic hierarchy process (AHP) method and ANN-MLP (Artificial neural network based on...
Persistent link: https://www.econbiz.de/10014332489
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Functional Food Marketing - The Hungarian Market Case
Nagy, Szabolcs - In: Theory, Methodology, Practice 5 (2010) 1, pp. 43-49
relevant marketing approaches, and the main consumer segments have been identified. This paper contains empirical research … findings on functional food consumption in Hungary. As a marketing manager or academic, you shall find valuable pieces of …
Persistent link: https://www.econbiz.de/10011279479