Narrow search
Showing 1 - 4 of 4
Cover Image
Cross-cultural exploration of consumers' beliefs and behavioral intentions towards QR Codes in marketing : an experimental study in India and USA
Bamoriya, Hemant - In: Acta Universitatis Danubius / Oeconomica 10 (2014) 4, pp. 61-81
Persistent link: https://www.econbiz.de/10011508257
Cover Image
SMS advertising in India : is TAM a robust model for explaining intention?
Bamoriya, Hemant - In: Acta Universitatis Danubius / Oeconomica 8 (2012) 3, pp. 17-27
Persistent link: https://www.econbiz.de/10009776663
Cover Image
SMS advertising in India : is TAM a robust model for explaining intention?
Bamoriya, Hemant; Singh, Rajendra - In: Organizations and markets in emerging economies 3 (2012) 1, pp. 89-101
Persistent link: https://www.econbiz.de/10009753428
Cover Image
Mystery written on prescription pads: exploring marketing factors influencing prescription behaviour using the AHP approach
Bamoriya, Hemant - In: Journal of economics and business research 18 (2012) 2, pp. 85-100
Persistent link: https://www.econbiz.de/10009709066