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Consumer behaviour
42
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Diamantopoulos, Adamantios
88
Davvetas, Vasileios
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Sichtmann, Christina
9
Riefler, Petra
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Arslanagic-Kalajdzic, Maja
6
Halkias, Georgios
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Sarstedt, Marko
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Florack, Arnd
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Fuchs, Christoph
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Journal of business research : JBR
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Journal of international marketing
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International marketing review
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4
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4
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Measurement and research methods in international marketing
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Organizational research methods : ORM
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Psychology & marketing
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Service business : an international journal
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The journal of product & brand management
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The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
95
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10
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95
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1
The impact of perceived brand globalness on consumers' willingness to pay
Davvetas, Vasileios
;
Sichtmann, Christina
; …
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 431-434
Persistent link: https://www.econbiz.de/10011428928
Saved in:
2
The interplay between country stereotypes and perceived brand globalness/localness as drivers of brand preference
Halkias, Georgios
;
Davvetas, Vasileios
;
Diamantopoulos, …
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3621-3628
Persistent link: https://www.econbiz.de/10011515202
Saved in:
3
Ten basic questions about structural equations modeling you should know the answers to : but perhaps you don't
Davvetas, Vasileios
;
Diamantopoulos, Adamantios
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 252-263
Persistent link: https://www.econbiz.de/10012322059
Saved in:
4
Lit up or dimmed down? : why, when, and how regret anticipation affects consumers' use of the global brand halo
Davvetas, Vasileios
;
Diamantopoulos, Adamantios
;
Liu, Lucy
- In:
Journal of international marketing
28
(
2020
)
3
,
pp. 40-63
Persistent link: https://www.econbiz.de/10012308713
Saved in:
5
The relational value of perceived brand globalness and localness
Sichtmann, Christina
;
Davvetas, Vasileios
; …
- In:
Journal of business research : JBR
104
(
2019
),
pp. 597-613
Persistent link: https://www.econbiz.de/10012105225
Saved in:
6
"Should I have bought the other one?" : experiencing regret in global versus local brand purchase decisions
Davvetas, Vasileios
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
26
(
2018
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011879475
Saved in:
7
On the interplay between consumer dispositions and perceived brand globalness : alternative theoretical perspectives and empirical assessment
Diamantopoulos, Adamantios
;
Davvetas, Vasileios
; …
- In:
Journal of international marketing
27
(
2019
)
4
,
pp. 39-57
Persistent link: https://www.econbiz.de/10012132728
Saved in:
8
"Regretting your brand-self?" : the moderating role of consumer-brand identification on consumer responses to purchase regret
Davvetas, Vasileios
;
Diamantopoulos, Adamantios
- In:
Journal of business research : JBR
80
(
2017
),
pp. 218-227
Persistent link: https://www.econbiz.de/10011771503
Saved in:
9
The global/local product attribute : decomposition, trivialization, and price trade-offs in emerging and developed markets
Davvetas, Vasileios
;
Sichtmann, Christina
;
Saridakis, …
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 19-40
Persistent link: https://www.econbiz.de/10014368371
Saved in:
10
Local impact of global crises, institutional trust, and consumer well-being : evidence from the COVID-19 pandemic
Davvetas, Vasileios
;
Ulqinaku, Aulona
;
Sarial-Abi, Gülen
- In:
Journal of international marketing
30
(
2022
)
2
,
pp. 73-101
Persistent link: https://www.econbiz.de/10013257820
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