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~type_genre:"Aufsatz im Buch"
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The Oxford handbook of the Indian economy
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India development report
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Global economic meltdown and Indian economy
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Non-farm sector and rural transformation
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The PDMA handbook of new product development
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Socio-economic development in India
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Modern Indian economy : essays in memory of Professor Alak Ghosh
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Corporate strategies & innovations in the emerging global economy
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Entrepreneurship development in India
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India's economic reforms and development : essays for Manmohan Singh
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Entrepreneurship, growth and economic integration : a linkage
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India's economic development since 1947
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Child labour from different perspectives
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Indian economy under globalisation process
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Business standard India ...
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Fifty years of rural development in India ; Vol. 1
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Fifty years of rural development in India ; Vol. 2
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Sustainable hospitality and tourism as motors for development : case studies from developing regions of the world
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Knowledge economy : the Indian challenge
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The Indian economy and its performance since independence : [papers presented at a seminar held at Delhi in 1985]
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Emerging economic scenario
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International trade and business : emerging issues and challenges in the 21st century
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Managing economic liberalisation in South Asia : directions for the 21th century
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Readings in Indian agriculture and industry
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World Trade Organisation and Indian economic reforms ; 2
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Marketing in the new global order : challenges and opportunities
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Modernes Verpflegungsmanagement : best practices für Individual-, Gemeinschafts- und Systemgastronomie
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WTO and the Indian economy
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A decade of economic reforms in India : [papers presented at the National Seminar on a Decade of Economic Reforms in India: Retrospect and Prospects, held at Nagarjuna Nagar in January 2003
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Growth, equity, environment and population : economic and sociological perspectives
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Indian economy in the twenty-first century : problems and prospects
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Indian pharmaceutical industry : strategies and challenges in formulations marketing
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Managing cultural diversity
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The Cornell School of hotel administration handbook of applied hospitality strategy
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1
Bei der Diskussion über Kernkompetenzen sprechen wir immer auch über Wachstumsstratien
Sticher, Georg
- In:
Erfolg in Zeiten des Wandels : BMW im Gespräch …
,
(pp. 112-131)
.
2006
Persistent link: https://www.econbiz.de/10003346553
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2
Markendehnung : Gefahr für die Markenstärke?
Benkenstein, Martin
;
Platt, Norbert A.
- In:
Wie entstehen starke Marken? : [Markendialog Februar 2005]
,
(pp. 125-144)
.
2005
Persistent link: https://www.econbiz.de/10003849095
Saved in:
3
Contract manufacturers : wie ein iPod entsteht
Müller, Wolfgang
- In:
What's new, economy? : die Transformation der Weltwirtschaft
,
(pp. 96-103)
.
2007
Persistent link: https://www.econbiz.de/10003704003
Saved in:
4
Produktpositionierung
Trommsdorff, Volker
- In:
Handbuch Produktmanagement : Strategieentwicklung - …
,
(pp. 341-362)
.
2007
Persistent link: https://www.econbiz.de/10003510505
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5
Kundenorientierte Produktentwicklung am Beispiel des Audi Q7
Berger, Hans
;
Willner, Ralf-Gerhard
;
Einhorn, Martin
- In:
Handbuch Produktmanagement : Strategieentwicklung - …
,
(pp. 969-979)
.
2007
Persistent link: https://www.econbiz.de/10003511303
Saved in:
6
Markenwert aus der Sicht der
Gastronomie
Harrington, Robert J.
;
Ottenbacher, Michael C
- In:
Mit der Marke zum Erfolg : Markenmanagement in …
,
(pp. 129-142)
.
2011
Persistent link: https://www.econbiz.de/10008798006
Saved in:
7
MARKEting der Sympathie und Lebensfreude : vom austauschbaren Gasthaus zur Life-Style-Marke
Kubecka, Arne
- In:
Mit der Marke zum Erfolg : Markenmanagement in …
,
(pp. 315-341)
.
2011
Persistent link: https://www.econbiz.de/10008807021
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8
Innengerichtetes Markenmanagement : über die Abhängigkeit von Marke und Personal in der
Gastronomie
Nungesser, Stefan
;
Boden, Christiane
- In:
Mit der Marke zum Erfolg : Markenmanagement in …
,
(pp. 225-246)
.
2011
Persistent link: https://www.econbiz.de/10008807027
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9
Good treats : eating out not just for joy but also for well-being
Sujan, Harish
;
Borrero, Silvio
;
Cranage, David
- In:
Innovations in services marketing and management : …
,
(pp. 118-135)
.
2014
Persistent link: https://www.econbiz.de/10010200725
Saved in:
10
Surviving COVID-19 crisis by new business models : a case study of the Indian restaurant industry
Sufi, Tahir
;
Selim Ahmed
- In:
Handbook of research on entrepreneurship, innovation, …
,
(pp. 301-316)
.
2021
Persistent link: https://www.econbiz.de/10013258731
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