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~type_genre:"Aufsatz im Buch"
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Opening up the media : 1983-19...
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Communication media
430
Kommunikationsmedien
430
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106
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106
Deutschland
63
Germany
63
Public relations
55
Welt
55
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55
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55
Media policy
33
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33
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31
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28
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14
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431
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Aufsatz im Buch
Konferenzschrift
1,871
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1,738
Article in journal
1,116
Aufsatz in Zeitschrift
1,116
Bibliographie
1,079
Collection of articles of several authors
971
Sammelwerk
971
Aufsatzsammlung
748
Graue Literatur
613
Non-commercial literature
613
Book section
431
Working Paper
381
Arbeitspapier
369
Dissertation u.a. Prüfungsschriften
193
Hochschulschrift
125
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99
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90
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78
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59
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55
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55
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43
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Seufert, Wolfgang
5
Bentele, Günter
3
Cagé, Julia
3
Calder, Bobby J.
3
Imhof, Kurt
3
Murdock, Graham
3
Prat, Andrea
3
Quiring, Oliver
3
Schellhaaß, Horst-Manfred
3
Strömberg, David
3
Wentzel, Dirk
3
Winseck, Dwayne Roy
3
Appelgren, Ester
2
Bailer, Werner
2
Becerra, Martín
2
Boyle, Raymond
2
Brooten, Lisa
2
Carretta, Alessandro
2
Downing, John
2
Dunn-Jensen, Linda M.
2
Dyck, Alexander
2
Eisenegger, Mark
2
Farina, Vincenzo
2
Flew, Terry
2
Gabszewicz, Jean Jaskold
2
Hardy, Jonathan
2
Hausenblas, Michael
2
Hohlfeld, Ralf
2
Höffernig, Martin
2
Ivić, Miroslav
2
Karmasin, Matthias
2
Kleinjohann, Michael
2
Koinig, Isabell
2
Lies, Jan
2
Malthouse, Edward C.
2
Mastrini, Guillermo
2
Meckel, Miriam
2
Miège, Bernard
2
Nako, Albana
2
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2
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The handbook of political economy of communications
25
Crossmedia : wer bleibt auf der Strecke? ; Beiträge aus Wissenschaft und Praxis
12
Political economies of the media : the transformation of the global media industries
12
The right to tell : the role of mass media in economic development /The World Bank
10
Media Governance in Europa : Regulierung - Partizipation - Mitbestimmung ; [internationales Symposion im Juni 2009 in Hamburg unter dem Titel Media goverance in Europe - regulation, participation, codetermination]
8
The media industries and their markets : quantitative analyses
8
De Gruyter handbook of media economics
6
Medien im Marketing : Optionen der Unternehmenskommunikation
6
The global public relations handbook : theory, research, and practice
6
Advertising and violence : concepts and perspectives
5
Digital peripheries : the online circulation of audiovisual content from the small market perspective
5
Kellogg on advertising & media : the Kellogg School of Management
5
Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
5
Die Ökonomie des Sports in den Medien
4
Globalizing communications
4
Innovation durch Kommunikation : Kommunikation als Innovationsfaktor für Organisationen
4
Media and convergence management
4
Public Relations : ein Handbuch
4
Baltic media in transition
3
Corporate crime: issues of definition, construction and research
3
Embracing diversity in organisations : 7th International OFEL Conference on Governance, Management and Entrepreneurship : 5th - 6th April 2019, Dubrovnik, Croatia
3
Gesellschaft - Moderation & Präsentation - Medientechnik
3
Handbook of media economics ; Volume 1B
3
Handbuch Medienmanagement
3
Handbuch Unternehmenskommunikation
3
Handbuch Verbandskommunikation
3
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
3
Mediating business : the expansion of business journalism
3
Medienunternehmen im digitalen Zeitalter : neue Technologien - neue Märkte - neue Geschäftsansätze
3
Neue Technik, neue Medien, neue Gesellschaft? : ökonomische Herausforderungen der Onlinekommunikation ; [Tagung]
3
New media and public relations
3
PR-Kampagnen : über die Inszenierung von Öffentlichkeit
3
Structural change in transportation and communications in the knowledge society
3
Strukturwandel der Medienwirtschaft im Zeitalter digitaler Kommunikation
3
The Oxford handbook of information and communication technologies
3
The Routledge companion to advertising and promotional culture
3
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
3
A research agenda for media economics
2
Advertising in developing and emerging countries : the economic, political and social context
2
CSR und interne Kommunikation : Forschungsansätze und Praxisbeiträge
2
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ECONIS (ZBW)
431
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1
The "Black Art" : a revolution in the history of media
Wunderlich, Werner
- In:
Kommunikationsmanagement im Wandel : Beiträge aus 10 …
,
(pp. 70-84)
.
2008
Persistent link: https://www.econbiz.de/10003719015
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2
Media and telecommunication
Rosen, Dan
- In:
Japanese business law
,
(pp. 375-401)
.
2007
Persistent link: https://www.econbiz.de/10003634697
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3
Mediensponsoring : eine junge Sponsoringform im Aufwind
Overloop, Pascal C. van
;
Lemân, Fritjof M.
- In:
Handbuch Sponsoring : erfolgreiche Marketing- und …
,
(pp. 147-166)
.
2008
Persistent link: https://www.econbiz.de/10003640823
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4
Media pluralism and enlargement : the limits and potential for media policy change
Klimkiewicz, Beata
- In:
The European Union and the culture industries : …
,
(pp. 81-104)
.
2008
Persistent link: https://www.econbiz.de/10003726551
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5
The intereffication model : theoretical discussions and empirical research
Bentele, Günter
;
Nothhaft, Howard
- In:
Public relations research : European and international …
,
(pp. 33-47)
.
2008
Persistent link: https://www.econbiz.de/10003728356
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6
The true, the good and the beautiful : reputation management in the media society
Eisenegger, Mark
;
Imhof, Kurt
- In:
Public relations research : European and international …
,
(pp. 125-146)
.
2008
Persistent link: https://www.econbiz.de/10003728423
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7
Media coverage of business
Watson, Charles E.
-
2007
Persistent link: https://www.econbiz.de/10003728952
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8
China's online news industry : control giving way to confucian virtue
Lagerkvist, Johan
- In:
China's science and technology sector and the forces of …
,
(pp. 191-205)
.
2008
Persistent link: https://www.econbiz.de/10003730360
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9
Meinungsmacht und Rundfunkmarkt : Medienkonzentration im digitalen Zeitalter
Schwithal, Tim Torsten
- In:
Kapital, Kompetenz, Konflikte
,
(pp. 195-218)
.
2008
Persistent link: https://www.econbiz.de/10003753693
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10
Media engagement and advertising effectiveness
Calder, Bobby J.
;
Malthouse, Edward C.
- In:
Kellogg on advertising & media : the Kellogg School of …
,
(pp. 1-36)
.
2008
Persistent link: https://www.econbiz.de/10003755902
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