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~type_genre:"Aufsatz im Buch"
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Conjoint measurement : methods and applications
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From data to knowledge : theoretical and practical aspects of classification, data analysis, and knowledge organization
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The entrepreneurship-innovation-marketing interface : 3rd Symposium, Cottbus
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Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
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Conjointanalyse : Methoden - Anwendungen - Praxisbeispiele
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Mathematical modelling in economics : essays in honor of Wolfgang Eichhorn
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Mathematische Methoden der Wirtschaftswissenschaften : Festschrift für Otto Opitz
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Operations research proceedings 2003 : selected papers of the International Conference on Operations Research (OR 2003), Heidelberg, September 3 - 5, 2003 ; with 51 tables
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Operations research proceedings 2004 : selected papers of the annual international conference of the German Operations Research Society (GOR) ; Tilburg, September 1 - 3, 2004
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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
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Research at the marketing-entrepreneurship interface
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Selected papers of the Symposium on Operations Research (SOR'96) : Braunschweig, September 3 - 6, 1996
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The Entrepreneurship-Innovation-Marketing Interface : proceedings of the Symposium, Karlsruhe
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Ökonomie und Mathematik : Rudolf Henn zum 65. Geburtstag
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Zum Einsatz von Datenanalysemethoden in der Marktforschung
Gaul, Wolfgang
- In:
Ökonomie und Mathematik : Rudolf Henn zum 65. Geburtstag
,
(pp. 396-408)
.
1987
Persistent link: https://www.econbiz.de/10001267147
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2
Product positioning based on knowledge-oriented support : a logical framework
Gaul, Wolfgang
- In:
Mathematical modelling in economics : essays in honor …
,
(pp. 392-407)
.
1993
Persistent link: https://www.econbiz.de/10001283709
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3
Multiperiod price optimization in oligopolies considering reference price effects
Löffler, Michael
- In:
Selected papers of the Symposium on Operations Research …
,
(pp. 353-358)
.
1997
Persistent link: https://www.econbiz.de/10001320986
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4
Product bundling as a marketing application
Stauss, Bernd
;
Gaul, Wolfgang
- In:
Operations research proceedings 2003 : selected papers …
,
(pp. 221-228)
.
2004
Persistent link: https://www.econbiz.de/10002072226
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5
Market simulation using a probabilistic ideal vector model for conjoint data
Baier, Daniel
;
Gaul, Wolfgang
- In:
Conjoint measurement : methods and applications
,
(pp. 97-120)
.
1999
Persistent link: https://www.econbiz.de/10001444668
Saved in:
6
Data mining: a new label for an old problem?
Gaul, Wolfgang
;
Schader, Martin
- In:
Mathematische Methoden der Wirtschaftswissenschaften : …
,
(pp. 3-14)
.
1999
Persistent link: https://www.econbiz.de/10001423329
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7
Product line optimization as a two stage problem
Stauss, Bernd
;
Gaul, Wolfgang
- In:
Operations research proceedings 2004 : selected papers …
,
(pp. 246-253)
.
2005
Persistent link: https://www.econbiz.de/10002851412
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8
Situative Analyse des Markteintrittsverhaltens neugegründeter Unternehmen
Jung, Viktor
;
Gaul, Wolfgang
- In:
The Entrepreneurship-Innovation-Marketing Interface : …
,
(pp. 445-464)
.
2005
Persistent link: https://www.econbiz.de/10002685059
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9
Classification and representation using conjoint data
Baier, Daniel
- In:
From data to knowledge : theoretical and practical …
,
(pp. 298-307)
.
1995
Persistent link: https://www.econbiz.de/10001291139
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10
A unifying approach to benefit segmentation and product line design based on rank order conjoint data
Aust, Eberhard
- In:
From data to knowledge : theoretical and practical …
,
(pp. 289-297)
.
1995
Persistent link: https://www.econbiz.de/10001291140
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