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"The best Job in the World" vs. "Die Botschafter der Ostfriesischen Inseln" : Social Media als neues Marketingtool im Tourismus
Hartmann, Rainer; Herwig, Michaela - In: Innovationen in Tourismus und Freizeit : Hypes, Trends …, (pp. 79-91). 2011
Persistent link: https://www.econbiz.de/10009295705
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The challenge of public relations financial accountability: the case of the USA
Fall, Lisa T.; Lubbers, Charles A. - In: Destination branding : creating the unique destination …, (pp. 141-155). 2008
Persistent link: https://www.econbiz.de/10003845392
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The utilization of social media marketing in destination management organizations
Bosio, Birgit; Haselwanter, Stefanie; Ceipek, Michael - In: New business models and institutional entrepreneurs : …, (pp. 249-268). 2018
The emerging use of social media fundamentally changes the communication and interaction of societies and organizations. The use of social media revolutionizes the way organizations market their products and interact with their customers. Social media acts as an agent of change within the...
Persistent link: https://www.econbiz.de/10011941220
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Importance of measuring tourist satisfaction with a destination : empirical study of destination Novigrad
Brščič, Kristina; Šugar, Tina; Ružić, Drago - 2020
Persistent link: https://www.econbiz.de/10012601621
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Destination choice behaviour and tourists' travel behaviour and patterns
Gürdoğan, Arzu - In: Managing risk and decision making in times of economic …, (pp. 151-170). 2022
Persistent link: https://www.econbiz.de/10013272075
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Conceptualizing the value co-creation challenge for tourist destinations : a supply-side perspective
Melis, Giuseppe; McCabe, Scott; Del Chiappa, Giacomo - In: Marketing places and spaces, (pp. 75-89). 2015
Persistent link: https://www.econbiz.de/10011441055
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Determinants of tourism destination competitiveness : a sem approach
Estevão, Cristina; Ferreira, João; Nunes, Sara - In: Marketing places and spaces, (pp. 121-139). 2015
Persistent link: https://www.econbiz.de/10011441066
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The influence of slow city in the context of sustainable destination marketing
Coşar, Yeşim; Timur, Alp; Kozak, Metin - In: Marketing places and spaces, (pp. 209-220). 2015
Persistent link: https://www.econbiz.de/10011441077
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Analyzing seasonal differencesw in a destination's tourist market : the case of Minho
Kastenholz, Elisabeth; Almeida, António Lopes de - In: Marketing places and spaces, (pp. 253-267). 2015
Persistent link: https://www.econbiz.de/10011441182
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Destination consumption : enabling migrants' propensity to consume
Wang, Meiyan; Cai, Fang - In: China's domestic transformation in a global context, (pp. 91-110). 2015
Persistent link: https://www.econbiz.de/10011378898