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Leitfaden Online-Marketing ; [Bd. 1]
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Handbook of social media management : value chain and business models in changing media markets
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Europe in the time of Covid-19
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Web 2.0 : neue Perspektiven für Marketing und Medien
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Die Corona-Transformation : Krisenmanagement und Zukunftsperspektiven in Wirtschaft, Kultur und Bildung
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COVID-19 in developing economies
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
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Lehren aus Corona : Impulse aus der Wirtschafts- und Unternehmensethik
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Business impacts of COVID-19 : international business, crisis management, and the global economy
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Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
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Mitigating the COVID economic crisis : act fast and do whatever it takes
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Contemporary issues in social media marketing
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Monetary policy and central banking in the Covid era
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Social Branding : Strategien - Praxisbeispiele - Perspektiven
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The SAGE handbook of social media marketing
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Information systems : crossroads for organization, management, accounting and engineering : ItAIS: the Italian Association for Information Systems
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Covid-19 and business law
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Handbook of research on effective advertising strategies in the social media age
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Handbook of research on integrating social media into strategic marketing
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The Oxford handbook of the Italian economy since unification : [papers ... presented at a conference held in Rome in October 2011]
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E-marketing ; Vol. 1
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Redefining business strategies for the service industry : embracing the new normal era
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Analyzing the strategic role of social networking in firm growth and productivity
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Global perspectives on change management and leadership in the post-COVID-19 era
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Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder
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Stato o mercato?
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Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
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The Routledge handbook of strategic communication
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Risorse per lo sviluppo : [studi contenuti ... il Convegno "Risorse per lo Sviluppo"], Torino, 29 - 30 novembre 1985
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Virtual enterprises communities & social networks : Workshop GeNeMe '10 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.10.2010
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Economy 4.0 and the COVID-19 pandemic : a review of research
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Internet advertising : theory and research
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Ricerche quantitative per la politica economica 1997 : Convegno Banca d'Italia - CIDE, Perugia, 6 - 8 novembre 1997
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1
Strategic dialogic
communication
through digital media during COVID-19 crisis
Camilleri, Mark Anthony
- In:
Strategic corporate communication in the digital age
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012490999
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2
CSR online: internet based
communication
Isenmann, Ralf
- In:
Management models for corporate social responsibility
,
(pp. 247-255)
.
2006
Persistent link: https://www.econbiz.de/10003350812
Saved in:
3
Sustainable marketing
communication
via social media : searching for a balance in corporate and consumer dialogue
Murtarelli, Grazia
;
Šimunović, Denis
;
Colleoni, Elanor
; …
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 144-159)
.
2023
Persistent link: https://www.econbiz.de/10014414201
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4
Blurring the lines : how social media managers transform business
communication
Nowak, Rosemarie
;
Rudeloff, Christian
;
Pakura, Stefanie
- In:
Conference proceedings Trends in Business Communication 2020
,
(pp. 129-148)
.
2021
Persistent link: https://www.econbiz.de/10012662511
Saved in:
5
Corporate
communication
through social networks : the identification of the key dimensions for dialogic
communication
Capriotti, Paul
;
Zeler, Ileana
;
Camilleri, Mark Anthony
- In:
Strategic corporate communication in the digital age
,
(pp. 33-51)
.
2021
Persistent link: https://www.econbiz.de/10012491070
Saved in:
6
Determining the skills necessary for online seller–buyer
communication
to avoid frictional unemployment due to skill gaps
Muthmainnah
;
Al Yakin, Ahmad
;
Massyat, Muhammad
; …
- In:
Contemporary challenges in social science management : …
,
(pp. 113-135)
.
2024
Persistent link: https://www.econbiz.de/10014531699
Saved in:
7
Social media marketing challenges and new directions post COVID-19
Masengu, Reason
;
Ruzive, Benson
;
Muchenje, Chenjerai
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 277-294)
.
2023
Persistent link: https://www.econbiz.de/10014414235
Saved in:
8
Combating COVID-19 with digital marketing : strategies for the marketer
Chopra, Meenu
;
Saini, Neha
- In:
Globalization, deglobalization, and new paradigms in …
,
(pp. 213-231)
.
2021
Persistent link: https://www.econbiz.de/10012668172
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9
The influence of social media usage on firm performance during the COVID-19 era : an empirical study
Di Virgilio, Francesca
;
Soliman, Mohammad
;
Ul Haq, …
- In:
HR analytics and digital HR practices : digitalization …
,
(pp. 25-50)
.
2022
Persistent link: https://www.econbiz.de/10012872773
Saved in:
10
Using social media for competitive advantage : the case of African public universities
Ohu, Eugene
- In:
Public Sector Marketing Communications, Volume II : …
,
(pp. 213-238)
.
2023
Persistent link: https://www.econbiz.de/10014289802
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