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~type_genre:"Aufsatz in Zeitschrift"
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Eisend, Martin
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Mueller, Barbara
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Chan, Kara
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Dwivedi, Yogesh Kumar
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Conference: Markets, Firms and Property Rights: A Celebration of the Research of Ronald Coase <2009, Chicago, Ill.>
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1
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1
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1
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Journal of advertising research
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International journal of industrial organization
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Health marketing quarterly
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Journal of current issues and research in advertising : JCIRA
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Journal of marketing research : JMR
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Economics letters
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Young consumers : insight and ideas for responsible marketers
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American journal of agricultural economics
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Journal of global marketing
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ECONIS (ZBW)
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1
Silver medal paper : the response value of a media schedule: time, satiation and decay
Ionides, C. L.
- In:
The Thomson medals and awards for media research ...
(
1970
),
pp. 75-100
Persistent link: https://www.econbiz.de/10003614384
Saved in:
2
Female self-enhacement, ingratiation practices and consumption symbolism : qualitative insights into personality driven customer behaviour and evaluations of consumer electronics
Thomas, Robert James
- In:
Journal of customer behaviour
13
(
2014
)
4
,
pp. 291-324
Persistent link: https://www.econbiz.de/10010519722
Saved in:
3
All around the mulberry bush : a theory of cyclical unethical behaviour
Overall, Jeffrey
- In:
International journal of business and globalisation : IJBG
20
(
2018
)
2
,
pp. 251-267
Persistent link: https://www.econbiz.de/10011929693
Saved in:
4
Shaping safe drinking cultures : evoking positive emotion to promote moderate-drinking behaviour
Previte, Josephine
;
Russell-Bennett, Rebekah
;
Parkinson, Joy
- In:
International journal of consumer studies
39
(
2015
)
1
,
pp. 12-24
Persistent link: https://www.econbiz.de/10011296983
Saved in:
5
Non-recognition of print advertising: emotion arousal and gender effects
Baird, Thomas R.
;
Wahlers, Russell G.
;
Cooper, Crystal K.
- In:
Journal of marketing communications
13
(
2007
)
1
,
pp. 39-57
Persistent link: https://www.econbiz.de/10003438363
Saved in:
6
The history of conspicuous consumption in the United Kingdom : 1945-2000
Patsiaouras, Georgios
- In:
Journal of historical research in marketing
9
(
2017
)
4
,
pp. 488-510
Persistent link: https://www.econbiz.de/10011805002
Saved in:
7
Advertising and aggregate consumption : a Bayesian DSGE assessment
Molinari, Benedetto
;
Turino, Francesco
- In:
The economic journal : the journal of the Royal …
128
(
2018
)
613
,
pp. 2106-2130
Persistent link: https://www.econbiz.de/10011951154
Saved in:
8
The long-run demand for alcoholic beverages and the advertising debate : a cointegration analysis
Coulson, N. Edward
;
Moran, John R.
;
Nelson, Jon Paul
-
2001
Persistent link: https://www.econbiz.de/10001636610
Saved in:
9
Alcohol advertising and advertising bans : a survey of research methods, results, and policy implications
Nelson, Jon Paul
-
2001
Persistent link: https://www.econbiz.de/10001636641
Saved in:
10
Advertisers and consumers in transition
Renko, Nataša
;
Sredl, Katherine C.
- In:
Ekonomski pregled
55
(
2004
)
3/4
,
pp. 302-316
Persistent link: https://www.econbiz.de/10002130394
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