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~type_genre:"Aufsatz in Zeitschrift"
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Marketing theory
1,214
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Aufsatz in Zeitschrift
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1,220
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557
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557
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Tadajewski, Mark
42
Vargo, Stephen L.
29
Hunt, Shelby D.
24
Lusch, Robert F.
23
Shaw, Eric H.
15
Brown, Stephen
13
Jones, D. G. Brian
13
Layton, Roger A.
12
Akaka, Melissa Archpru
9
Gierl, Heribert
9
Lehmann, Donald R.
9
Maclaran, Pauline
9
Varey, Richard J.
8
Grönroos, Christian
7
Stremersch, Stefan
7
Wooliscroft, Ben
7
Hanssens, Dominique M.
6
Lazer, William
6
Peterson, Mark
6
Roberts, John H.
6
Shapiro, Stanley J.
6
Aitken, Robert
5
Brodie, Roderick J.
5
Cova, Bernard
5
Dholakia, Nikhilesh
5
Dibb, Sally
5
Edvardsson, Bo
5
Gummerus, Johanna
5
Hughes, Tim
5
Kadirov, Djavlonbek
5
Kotler, Philip
5
Kravets, Olga
5
Lindgreen, Adam
5
Saren, Michael
5
Sheth, Jagdish N.
5
Shultz, Clifford J.
5
Skålén, Per
5
Wilkie, William L.
5
Domegan, Christine
4
Ferrell, Odies C.
4
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Academy of Marketing
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Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
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Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Academy of Marketing Science
1
IMP Group
1
Vertriebsleiter-Konferenz der europäischen Industrie
1
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Journal of historical research in marketing
85
Marketing theory
82
Industrial marketing management : the international journal for industrial and high-tech firms
63
Journal of marketing management : MM
60
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
48
Journal of business research : JBR
38
European journal of marketing : EJM
33
AMS review : official publication of the Academy of Marketing Science
27
Marketing : ZFP ; journal of research and management
27
Journal of marketing research : JMR
24
Journal of marketing
23
Journal of macromarketing
22
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
Journal of marketing management : JMM ; journal of the Academy of Marketing
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Journal of marketing education : JME
16
Australasian marketing journal
15
Journal of strategic marketing
15
Journal of customer behaviour
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
Journal of marketing theory and practice : JMTP
13
Journal of marketing theory and practice
12
The marketing review
12
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
11
Marketing intelligence & planning
11
Review of marketing research
11
Journal of business economics : JBE
10
Journal of business-to-business marketing
10
Marketing letters : a journal of research in marketing
10
Psychology & marketing
10
The journal of business & industrial marketing
9
Journal of retailing
8
Journal of service management
8
International marketing review
7
Journal of research in marketing and entrepreneurship : JRME
6
MSI reports : working paper series
6
Marketing : journal of research and management
6
Qualitative market research : an international journal
6
Research in consumer behavior
6
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ECONIS (ZBW)
1,220
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1
Preis- und Rabattpolitik : ein wichtiges Instrument des Marketing
Scheele, Walter
- In:
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
45
(
1965
)
9
,
pp. 491-495
Persistent link: https://www.econbiz.de/10011388896
Saved in:
2
Die Rolle der Absatzmittler in der wirtschaftlichen Entwicklung
McCarthy, Edmund Jerome
- In:
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
45
(
1965
)
10
,
pp. 549-555
Persistent link: https://www.econbiz.de/10011388921
Saved in:
3
Die Einführung eines Erzeugnisses im Ausland
Müller, Reimund
- In:
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
44
(
1964
)
7
,
pp. 5-8
Persistent link: https://www.econbiz.de/10011389002
Saved in:
4
Erste Vertriebsleiter-Konferenz der europäischen Industrie
Giesecke, Helmut
- In:
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
36
(
1956
)
5
,
pp. 247-248
Persistent link: https://www.econbiz.de/10011380654
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5
Analyse und Bewertung von Absatzwegen
Böhne, Ferdinand R.
- In:
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
43
(
1963
)
5
,
pp. 6-9
Persistent link: https://www.econbiz.de/10011385335
Saved in:
6
Panelforschung in Europa
Disch, Wolfgang K. A.
- In:
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
43
(
1963
)
5
,
pp. 10-12
Persistent link: https://www.econbiz.de/10011385338
Saved in:
7
Marketing and econometrics
Wansbeek, Tom
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001256154
Saved in:
8
El análisis factorial de correspondencias aplicado al marketing
Abascal Fernández, Elena
Persistent link: https://www.econbiz.de/10001262201
Saved in:
9
Innovation diffusion models with marketing variables
Palma, André de
(
contributor
)
Persistent link: https://www.econbiz.de/10001265227
Saved in:
10
Marketingwissenschaft : Stand und Entwicklung
Krulis-Randa, Jan S.
- In:
Die Unternehmung : Swiss journal of business research …
47
(
1993
)
2
,
pp. 149-162
Persistent link: https://www.econbiz.de/10001140960
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