Marketingwissenschaft : Stand und Entwicklung
Year of publication: |
1993
|
---|---|
Authors: | Krulis-Randa, Jan S. |
Published in: |
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB). - Baden-Baden : Nomos, ISSN 0042-059X, ZDB-ID 204030-X. - Vol. 47.1993, 2, p. 149-162
|
Subject: | Marketingtheorie | Marketing theory | Wirtschaftsstudium | Graduate economics education | Schweiz | Switzerland |
-
A window on young Bob Lusch : reflections of an early student
Serpkenci, Ray R., (2020)
-
Teaching and studying marketing history : a personal journey
Savitt, Ronald, (2009)
-
Enhancing learning-centeredness in marketing principles curriculum
von der Heidt, Tania, (2013)
- More ...
-
Human resources : from object to component of corporate strategy
Krulis-Randa, Jan S., (1986)
-
Linkages between culture and human resource management (HRM) strategies : a case study Sulzer-Rüti
Krulis-Randa, Jan S., (1986)
-
Unternehmenskultur und Marketing von Rundfunk-Unternehmen
Saxer, Ulrich, (1989)
- More ...