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Le dinamiche dell'interazione tra grandi imprese di hardware e "soggetti intermedi" specializzati
Tunisini, Annalisa - In: Economia e politica industriale 17 (1991) 68, pp. 163-183
Persistent link: https://www.econbiz.de/10001114033
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Reconfiguring supplier relationships between local and global : history matters
Tunisini, Annalisa; Bocconcelli, Roberta - In: Industrial marketing management : the international … 38 (2009) 6, pp. 671-678
Persistent link: https://www.econbiz.de/10003889464
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Strategic thinking and the IMP approach: a comparative analysis
Baraldi, Enrico; Brennan, Ross; Harrison, Debbie; … - In: Industrial marketing management : the international … 36 (2007) 7, pp. 879-894
Persistent link: https://www.econbiz.de/10003532800
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Special issue: Organizing and integrating marketing and purchasing in business markets
Tunisini, Annalisa (contributor) - 2009
Persistent link: https://www.econbiz.de/10003924735
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Organizing and integrating marketing and purchasing in business markets : an introduction to the special issue, issues and implications
Ivens, Björn Sven; Pardo, Catherine; Tunisini, Annalisa - In: Industrial marketing management : the international … 38 (2009) 8, pp. 851-856
Persistent link: https://www.econbiz.de/10003924742
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Innovative and networked business functions : customer-driven procurement
Tunisini, Annalisa; Sebatiani, Roberta - In: The journal of business & industrial marketing 30 (2015) 3/4, pp. 302-311
Persistent link: https://www.econbiz.de/10011342338
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IMP studies : a bridge between tradition and innovation
Cantù, Chiara; Corsaro, Daniela; Fiocca, Renato; … - In: Industrial marketing management : the international … 42 (2013) 7, pp. 1007-1016
Persistent link: https://www.econbiz.de/10010223480
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Medie imprese in sviluppo : gli asset relazionali nei processi di integrazione post-acquisitiva
Tunisini, Annalisa; Bocconcelli, Roberta - In: Piccola impresa (2013) 1, pp. 9-32
Persistent link: https://www.econbiz.de/10009785967
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A value perspective on relationship portfolios
Corsaro, Daniela; Fiocca, Renato; Henneberg, Stephan; … - In: Marketing theory 13 (2013) 3, pp. 275-302
Persistent link: https://www.econbiz.de/10009790658
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"Made in Italy" : the Italian contribution to the development of business marketing discipline and practices
Bocconcelli, Roberta; Grandinetti, Roberto; Tunisini, … - In: Journal of business-to-business marketing 22 (2015) 3, pp. 161-196
Persistent link: https://www.econbiz.de/10011413357