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Persistent link: https://www.econbiz.de/10000667810

Handbook of research on retailing

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Markt- und Produktmanagement : die Instrumente des Business-to-Business-Marketing

Kleinaltenkamp, Michael (ed.) - 2006 - 2., überarb. und erw. Aufl.

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Markt- und Produktmanagement : Die Instrumente des Business-to-Business-Marketing

Kleinaltenkamp, Michael (contributor) - 2006 - 2., überarbeitete und erweiterte Auflage

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The economic reader : textbooks, manuals and the dissemination of the economic sciences during the nineteenth and early twentieth centuries

Augello, Massimo M. (ed.) - 2012

"The book studies the origins and evolution of economic textbooks in the nineteenth and early twentieth century, up to the turning point represented by Paul Samuelson's Economics (1948), which became the template for all the textbooks of the postwar period. The case studies included in the book...