Scientific knowledge and practical advice are combined in this book. Leading scientists present their latest research results in the area of product and price bundling, with respect to optimization as well as to behavioral bundling approaches. In addition the reader will learn how to implement...

This is a paper-based dissertation, consisting of a 'cape' and three articles, one of which is singleauthored. The topic is servitization at work. Servitization is a competitive strategy that, typically, Western industrial manufacturing companies implement in order to secure their continued...

Komplex 1. Wertschöpfungsnetze im Wandel - Konfiguration und Management von dynamischen Lieferketten.- Komplex 2. Professionelles Dienstleistungsmanagement - Marktvorteile durch kundenorientierte Dienstleistungsprodukte.- Komplex 3. Informationstechnologie als Treiber - Impulse für innovative...