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The social cognitive neuroscience of organizations
Senior, Carl (ed.);  … - 2007
Toward an organizational cognitive neuroscience / by Michael J.R. Butler and Carl Senior -- Neuroimaging and … psychophysiological measurement in organizational research : an agenda for research in organizational cognitive neuroscience / by Nick Lee … Jean-Claude Dreher -- Neuro-gov : neuroscience as catalyst / by David John Farmer -- Fairness and cooperation are rewarding …
Persistent link: https://www.econbiz.de/10003513286
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Alternative market research methods : market sensing
Longbottom, David (ed.); Lawson, Alison (ed.) - 2017
: on-line data sources / Annmarie Hanlon -- Using narrative and story telling in research / Alison Lawson -- Gamification …
Persistent link: https://www.econbiz.de/10011556475
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Alternative market research methods : market sensing
Lawson, Alison (contributor); Longbottom, David (contributor) - 2017
Persistent link: https://www.econbiz.de/10013181350
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Neuroökonomie : Grundlagen - Methoden - Anwendungen
Reimann, Martin (ed.) - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008663311
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Handbook of developments in consumer behaviour
Wells, Victoria (contributor) - 2012
Persistent link: https://www.econbiz.de/10009563858
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Analyzing the strategic role of neuromarketing and consumer neuroscience
Atli, Dinçer (ed.) - 2020
""This book examines the strategic role of neuromarketing and consumer neuroscience in marketing strategies …
Persistent link: https://www.econbiz.de/10012134970
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The interdisciplinary science of consumption
Preston, Stephanie D. (ed.); Kringelbach, Morten L. (ed.);  … - 2014
Persistent link: https://www.econbiz.de/10013481426
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Spielräume : Facetten von Gamification in Unternehmen und Weiterbildung
Schönbohm, Avo (ed.); Marvede, Laura (ed.);  … - 2017 - 1. Auflage
Persistent link: https://www.econbiz.de/10011654687
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Le travail de la gamification : enjeux, modalités et rhétoriques de la translation du jeu au travail
Savignac, Emmanuelle (ed.); Andonova, Yanita (ed.);  … - 2017
Persistent link: https://www.econbiz.de/10011794921
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Cognitive processes and self-regulation strategies in consumer credit decision making
Blens, Michael - 2020
Persistent link: https://www.econbiz.de/10012583217