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Handbook of consumer psychology
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Product experience
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Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
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Handbook of brand relationships
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
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Consumer culture theory
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Consumer-brand relationships : theory and practice
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
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New developments and approaches in consumer behavior research
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Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
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Social psychology of consumer behavior
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The Routledge companion to digital consumption
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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Brand management ; Vol. 3
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Global consumer behavior
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Handbook of developments in consumer behaviour
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Handbook of qualitative research methods in marketing
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Hidden hands in the market : ethnographies of fair trade, ethical consumption, and corporate social responsibility
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Measuring and managing brands
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Perspectives on consumer behaviour : theoretical aspects and practical applications
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System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
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The Oxford handbook of luxury business
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Trust and risk in business networks : proceedings of the 99th seminar of the European Association of Agricultural Economists (EAAE), February 8-10, 2006, Bonn, Germany
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Brand management ; Vol. 2
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Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
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Emotional, sensory, and social dimensions of consumer buying behavior
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Handbook of research on consumer behavior change and data analytics in the socio-digital era
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Marktpsychologie
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Modernity and the second-hand trade : European consumption cultures and practices, 1700 - 1900
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
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Consumer Australia : historical perspectives
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Cracking the code : leveraging consumer psychology to drive profitability
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Facetten des Konsumenten- und Käuferverhaltens in Theorie und Praxis
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Tinsel, trimmings and tensions: consumer negotiations of a focal Christmas artifact
Otnes, Cele
;
Crosby, Elizabeth
;
Kreuzbauer, Robert
;
Ho, …
- In:
Explorations in consumer culture theory : [selected …
,
(pp. 171-189)
.
2009
Persistent link: https://www.econbiz.de/10003787534
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2
Self-gift giving in China and the UK : collectivist versus individualist orientations
Tynan, Caroline
;
Heath, M. Teresa Pereira
;
Ennew, …
- In:
Multicultural perspectives in customer behaviour
,
(pp. 119-133)
.
2014
Persistent link: https://www.econbiz.de/10010399245
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3
Gift as conspicuous consumption : the case of the Odyssey
Arvanitidis, Paschalis A.
;
Strolonga, Polyxeni
- In:
The gift in the economy and society : perspectives from …
,
(pp. 98-120)
.
2021
Persistent link: https://www.econbiz.de/10012802529
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4
Gift culture in China : consequences for the fine wine sector
Seidemann, Vera
;
Atwal, Glyn
;
Heine, Klaus
- In:
The wine value chain in China : consumers, marketing …
,
(pp. 47-61)
.
2017
Persistent link: https://www.econbiz.de/10011616060
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5
Examining the effect of altruistic gift giving on subsequent indulgence
Chen, Ning
;
Espinoza Petersen, Francine
;
Lowrey, Tina M.
- In:
Three essays on luxury consumption
,
(pp. 19-35)
.
2018
Persistent link: https://www.econbiz.de/10011926544
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6
Gift giving in Hong Kong and the continuum of social ties
Joy, Annamma
-
2009
Persistent link: https://www.econbiz.de/10003785559
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7
The gift and reciprocity : perspectives from economic anthropology
Hann, Chris
-
2006
Persistent link: https://www.econbiz.de/10003352495
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8
The economic theory of gift-giving : perfect substitutability of transfers and redistribution of wealth
Mercier Ythier, Jean
-
2006
Persistent link: https://www.econbiz.de/10003352496
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9
High contact :
gifts
and surveillance in Argentina
Lakoff, Andrew
- In:
Global pharmaceuticals : ethics, markets, practices
,
(pp. 111-135)
.
2006
Persistent link: https://www.econbiz.de/10003415491
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10
Die Gabe : politische Implikationen einer Handlungsform
Eichler, Martin
- In:
Gesellschaftstheorie der Geldwirtschaft : soziologische …
,
(pp. 379-411)
.
2010
Persistent link: https://www.econbiz.de/10008698352
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