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Building self-evaluation skills through criterion-referenced assessment in public relations
Mehta, Amisha; Xavier, Robina - In: Strategic public relations management : statics, (pp. 169-180). 2016
Persistent link: https://www.econbiz.de/10011498392
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The antecedents of consumer engagement in CSR communication in social media : a study on Omani University students
Alraja, Mansour; Hamdoun, Mohamed - In: Future advancements for CSR and the sustainable …, (pp. 264-292). 2022
Persistent link: https://www.econbiz.de/10012648743
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Die andere Seite : Public Relations aus der Sicht von Journalismus-Studierenden
Gonser, Nicole; Gründl, Johann - In: Verschwimmende Grenzen zwischen Journalismus, Public …, (pp. 33-44). 2017
Persistent link: https://www.econbiz.de/10011593949
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Journalistischer Kompetenzbedarf in PR und Online-Marketingkommunikation : eine ANN-Analyse am Beispiel von Studierenden in onlinefokussierten Kommunikationsstudiengängen
Ettl-Huber, Silvia; Rinke, Wolfram; Zeiller, Michael - In: Verschwimmende Grenzen zwischen Journalismus, Public …, (pp. 45-63). 2017
Persistent link: https://www.econbiz.de/10011593954
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Do higher education institutions foster critical thinking? : students' perspective
Mabić, Mirela; Gašpar, Dražena - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 5 (2019) 1, pp. 269-276
The paper presents the results of research related to students' perception of enhancing their critical thinking during … public universities in Bosnia and Herzegovina (BH) in order to investigate students' perception of enhancing their critical … is to find if BH students are aware of the necessity to enhance their critical thinking abilities during their studies in …
Persistent link: https://www.econbiz.de/10012228005
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What can happen to public relations who behave unethically?
Kolić Stanić, Matilda - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 5 (2019) 1, pp. 421-432
Ethics has become professional imperative in public relations field, whereby unethical action is not any more considered as integral characteristic of public relations (PR) professionals, especially among scholars and practitioners. However, the question what if public relations professionals...
Persistent link: https://www.econbiz.de/10012227587
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Transparenz über Corporate Social Responsibility (CSR) als Voraussetzung für einen Wandel zu nachhaltigerem Konsum
Schrader, Ulf - In: Nachhaltigkeit als radikaler Wandel : die Quadratur des …, (pp. 149-166). 2008
In der Praxis gibt es viele Gründe, weshalb es bisher nur unzureichend gelingt, über Kaufentscheidungen einen Wandel von Wirtschaft und Gesellschaft in Richtung Nachhaltigkeit zu bewirken. Als ein möglicher Grund wird in diesem Beitrag die mangelnde Transparenz über Corporate Social...
Persistent link: https://www.econbiz.de/10003699349
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Blurring the lines : how social media managers transform business communication
Nowak, Rosemarie; Rudeloff, Christian; Pakura, Stefanie - In: Conference proceedings Trends in Business Communication 2020, (pp. 129-148). 2021
Persistent link: https://www.econbiz.de/10012662511
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Public relations in function of promotion of executive in Brod-Posavina County
Delač, Tomislav; Bukarica, Josipa; Šundov, Ivana - 2020
Persistent link: https://www.econbiz.de/10012601618
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Public relations and social media
Etter, Michael; Winkler, Peter; Pleil, Thomas - 2021
Persistent link: https://www.econbiz.de/10012504909