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How disruptive technology leads to new product development in emerging markets
Singh, Satyendra K.
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Di Muro, Fabrizio
- In:
Paradigm Shift in Business : Critical Appraisal of …
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(pp. 159-177)
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2023
Persistent link: https://www.econbiz.de/10014429376
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Experiencing quality : the impact of practice on customers' preferences for and perceptions of electronic interfaces
Murray, Kyle B.
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2005
Persistent link: https://www.econbiz.de/10003297609
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Personalized product presentation : the influence of electronic recommendation agents on consumer choice
Häubl, Gerald
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Murray, Kyle B.
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Trifts, Valerie
- In:
The power of one : gaining business value from …
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(pp. 144-163)
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2003
Persistent link: https://www.econbiz.de/10011588676
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Interactive consumer decision aids
Murray, Kyle B.
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Häubl, Gerald
- In:
Handbook of marketing decision models
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(pp. 55-77)
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2008
Persistent link: https://www.econbiz.de/10003755260
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