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Understanding customer needs
Bayus, Barry L.
- In:
Handbook of technology and innovation management
,
(pp. 115-141)
.
2008
Persistent link: https://www.econbiz.de/10003769465
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Harnessing the power of word of mouth
Bayus, Barry L.
- In:
Innovation diffusion models of new product acceptance
,
(pp. 61-83)
.
1986
Persistent link: https://www.econbiz.de/10001308543
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The effect of institutional factors on the value of corporate diversification
Kuppuswamy, Venkat
;
Serafeim, George
;
Villalonga, Belén
- In:
Finance and strategy
,
(pp. 37-68)
.
2014
Persistent link: https://www.econbiz.de/10011429749
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Crowdfunding : evidence on the democratization of start-up funding
Mollick, Ethan
;
Kuppuswamy, Venkat
- In:
Revolutionizing innovation : users, communities, and …
,
(pp. 537-559)
.
2016
Persistent link: https://www.econbiz.de/10014547651
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