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Management mistakes and successes
Hartley, Robert F. - 2011 - 10th ed.
. They'll learn every key aspect of management, from performance and crises to mergers and acquisitions. The tenth edition … presents more new case studies to illustrate management concepts. These include Google's entrepreneurial strategy, Procter and …
Persistent link: https://www.econbiz.de/10008647740
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Früherkennung in der Unternehmenssteuerung
Horváth, Péter (contributor) - 2000
Persistent link: https://www.econbiz.de/10001407458
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Cases to accompany Contemporary strategy analysis, fifth edition
Grant, Robert M. - 2005 - 5. ed.
Persistent link: https://www.econbiz.de/10002534542
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The customer century : lessons from world-class companies in integrated marketing and communications
Gronstedt, Anders - 2000
Persistent link: https://www.econbiz.de/10009512025
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Applied crisis communication and crisis management : cases and exercises
Coombs, W. Timothy - 2014
Persistent link: https://www.econbiz.de/10009782413
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Profiles in performance : business intelligence journeys and the roadmap for change
Dresner, Howard - 2010
Persistent link: https://www.econbiz.de/10003872732
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Foreign direct investment in Central Eastern Europe : case studies of firms in transition
Estrin, Saul (ed.); Richet, Xavier (contributor);  … - 2000
Persistent link: https://www.econbiz.de/10001433745
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Cases in advertising management
Kelley, Larry D.; Jugenheimer, Donald W. - 2009
Persistent link: https://www.econbiz.de/10003752229
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Abenteuer Wirtschaft : 40 Fallstudien mit Lösungen
Dorsch, Monique - 2009 - 2., überarb. Aufl.
Persistent link: https://www.econbiz.de/10014440665
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Cases in public relations management : the rise of social media and activism
Swann, Patricia - 2020 - Third edition
Persistent link: https://www.econbiz.de/10014013875