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The journal of product innovation management : an international publication of the Product Development & Management Association
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Inconclusive innovation "returns" : a meta-analysis of research on innovation in new product development
Calantone, Roger J.
;
Harmancioglu, Nukhet
;
Droge, Cornelia
- In:
The journal of product innovation management : an …
27
(
2010
)
7
,
pp. 1065-1081
Persistent link: https://www.econbiz.de/10008736793
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