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Marketing the $35 Akash tablet
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Services marketing cases in emerging markets : an asian perspective
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Amazon.in : surviving in a jungle
Roy, Sanjit
;
Charaborti, Rajdeep
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 45-59)
.
2017
Persistent link: https://www.econbiz.de/10011537862
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2
Malaysian Airlines versus AirAsia : customer satisfaction, service quality and service branding
Adapa, Sujana
;
Roy, Sanjit
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 67-75)
.
2017
Persistent link: https://www.econbiz.de/10011537865
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3
Reliance Indian Limited (RIL) : growth through innovation?
Pradhan, Sudeepta
;
Roy, Sanjit
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 169-182)
.
2017
Persistent link: https://www.econbiz.de/10011537938
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4
Strategic marketing cases in emerging markets
Adhikari, Atanu
(
ed.
);
Roy, Sanjit
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10014013168
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5
To blow one's trumpet or not? a case study of a coaching institute in the educational services industry
Singh, Ramendra
;
Sinha, Alok Kumar
;
Sharma, Akhil
- In:
The marketing review
11
(
2011
)
1
,
pp. 83-100
Persistent link: https://www.econbiz.de/10009233527
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6
From market separation to market development at bottom of pyramid : case studies on two non-profit organizations
Singh, Ramendra
;
Modi, Pratik
-
2012
Persistent link: https://www.econbiz.de/10009699644
Saved in:
7
Customers' value appraisals-suppliers' value propositions interaction process in developing new services : a case study from the natural gas industry
Singh, Ramendra
;
Paliwal, Pramod
- In:
International journal of energy sector management : IJESM
6
(
2012
)
2
,
pp. 255-272
Persistent link: https://www.econbiz.de/10009568800
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